PB Award-winning Gaia Spa at Boringdon Hall has collaborated with industry names to extend its treatment menu. Therapists have been trained in the Pure Massage method by Beata Aleksandrowicz and in self-healing with naturopathic practitioner Allison Sheppard. The spa will also host a four-day Spring Equinox Retreat in March with life coach Estelle Thistleton.
91% of consumers can recognise a brand by its signature colour. The study by online marketing company Reboot also found that a signature colour can increase brand recognition by 80%, and that black is the most popular colour used by luxury brands.
On-demand beauty bookings app Perfect 10 is now offering Yacht by Black Label and Ski by Black Label, 24-hour-treatment services to accompany clients on ski or boating holidays. Therapist Charlotte Lawlor will travel with clients to ski destinations, while Rima Kausaite is available for yacht bookings.
Elemental Herbology has launched into Hound Lodge and Waterbeach Spa on the Goodwood Estate in Scotland. Treatments including the Element Aroma Facial and Ho-Leaf and Rosemary Muscle Melt will be performed in guests’ rooms.
The Federation of Holistic Therapists (FHT) has appointed Jane Long as executive director. Her previous roles include complementary therapist and Reiki master and member of the Executive Team at an NHS Trust.