Backlash has arisen over high-street health and beauty store Superdrug’s introduction of a service that makes Botox and filler treatments available to customers in its stores.
The Skin Renew Service was launched in partnership with Botox and Juvéderm dermal filler manufacturer Allergan, with treatment only available to those aged 25 and over. The injectables are administered by nurses trained “to the highest standards”.
However, the NHS has voiced concern over the medical responsibility of the service, calling for patients to be screened for psychological conditions that could influence them to undergo injectable treatment.
In a letter to Superdrug, professor Stephen Powis, national medical director of NHS England, said: “While I expect that all appropriate safeguards are in place for your service, you will know that the unchecked proliferation of providers offering cosmetic procedures introduces a risk to patient safety, unless strong and vigilant clinical risk assessments are established.”
Skin Renew consultations can only be booked via a phone call with a dedicated customer service team trained to answer common questions and help people decide if a consultation is right for them. A qualified nurse then undertakes the consultation, the findings of which are assessed by an aesthetic nurse, who ultimately decides if the treatment is clinically and professionally appropriate.
The Skin Renew Service launched at Superdrug’s branch on The Strand, London, with the aim of rolling out further clinics across the UK.