Insider spa

With alternative therapies growing in popularity, offering a broad range of services on your spa menu has never been more crucial. This year, many of you are looking to train your therapists in cancer touch therapy (44%), to make your spa accessible to everyone, as well as sending some of the team on a sports massage course (17%), so you can better meet the needs of your fitnessfanatic clients.

As the beauty industry strives to better meet the needs of women going through menopause, more than a quarter of you (28%) are now offering menopause-specific face and body treatments to show your commitment to helping these clients achieve ultimate skin health. Professional Beauty recently held a focus group with some of the UK’s top spa operators to talk about the biggest issues facing the industry. Read what was discussed on page 117.

On the spot

Which material would you like to add to your spa’s interior design?

1. Natural wood

2. Statement tiles

3. Gold

4. Marble

28% offer treatments specifically for menopausal clients

Which specialism would you like your therapists to upskill in this year?

1. Cancer touch therapy

2. Sports massage

3. Craniosacral therapy

4. Sound bath

January 2020 in numbers

HOW DID TREATMENT BUSINESS IN JANUARY 2020 COMPARE WITH JANUARY 2019?