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10 trends set to shake up wellness this year
Circadian health and a wellwashing crackdown are among the 10 trends that will take the global wellness industry by storm, according to the Global Wellness Summit’s (GWS) “The Future of Wellness 2020” Report.
1. Circadian health
With the sleep economy valued at £432bn, the focus will now turn to improving circadian health optimisation.
2. Ageing rebranded
More conglomerates will invest in the 55-year-old plus market as, for many countries, this demographic controls the highest percentage of disposable income.
3. J-wellness
It will be embraced as a holistic culture of wellbeing, from J-beauty to its reverence for meditative rituals as preventative healthcare.
4. Mental wellness and technology
Addressing mental health will span new categories such as affordable virtual therapy apps.
5. Energy medicine
The medical and wellness worlds will come together to optimise human energy fields to prevent illness.
6. Organised religion jumps into wellness
Congregations will fuse their physical and spiritual needs in novel ways, from aerobic fitness classes to meditative retreats.
7. The wellness sabbatical
The new travel concept - where days of work and wellness are intentionally blended at destinations that creatively make this possible - will soar in popularity.
8. Fertility boom
The fertility landscape will change, filled with apps and wearables that as part of the consultation on our proposals.” The licences would be akin to those required in tattoo parlours, where a licence shows that the practitioner has been adequately trained, having both the experience and skills to perform the treatment. Currently, clinics run by medical professionals who provide non-surgical cosmetic procedures are regulated by Healthcare Improvement Scotland (HIS). However, there is no regulation on who can practise injectables in locations such as beauty salons, pharmacies, hairdressers and aesthetic clinics. Read more on the beauty industry’s reaction to the proposed regulation on page 29. work to help increase a person’s chances of conceiving.
9. Wellness music
Music’s impact on heart rate and sleep patterns will be used so evidence-based soundscapes can be developed as a form of precision medicine.
10. Wellness trust
Wellness watchdogs will rise to re-establish distinctions between legitimate wellness practitioners and charlatans.