Professional Beauty
Professional Beauty


6 MIN READ TIME

Insider spa

Debenhams

The month in numbers

HOW DID TREATMENT BUSINESS IN MARCH 2017 COMPARE WITH MARCH 2016?

74 % BETTER

16 % SAME

10 %WORSE

AVERAGE TREATMENT ROOM OCCUPANCY 72%

HOW DID RETAIL BUSINESS IN MARCH 2017 COMPARE WITH MARCH 2016?

74 % BETTER

19 % SAME

7 %WORSE

MARCH 2017

It’s been a stellar month for the spa industry, with treatment and retail business both up on March last year. Your treatment room occupancy also stood at a decent 72%, with clients coming in to get ready for summer, perhaps boosted by the profile raising that’s occurred due to 45% of you hosting charity events in spa.

You reported that your most popular machine-based body treatments in the run up to summer are cellulite and fat reduction, while customers in the age group 25–34 are your most frequent tanning clients. One treatment making waves in the industry at the moment is fat freezing. Find out what the hype’s about on page 83.

On the spot

WHAT’S YOUR MOST POPULAR MACHINE-BASED BODY TREATMENT IN THE SUMMER?

1. Cellulite reduction

2. Body firming

3. Fat reduction

45% HOST CHARITY EVENTS

WHICH AGE GROUP ARE YOUR TANNING TREATMENTS MOST POPULAR WITH?

1. 25–34

2. 35–44

3. 18–24

This article appears in the Professional Beauty May 2017 Issue of Professional Beauty

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COPIED
This article appears in the Professional Beauty May 2017 Issue of Professional Beauty