AI advantage

AI is becoming an integral part of salon business management. The team at Vagaro explains why

Artificial Intelligence (AI) is increasingly being used as a powerful tool for beauty business owners. While the term AI might spark feelings of uncertainty among salon owners who are used to centring their business around the human touch, advances in technology mean that AI can take a lot of the groundwork out of content creation, leaving you free to focus on your business.

What is MySite Blogging?

Software proivder Vagaro offers a website builder and hosting platform called MySite, which allows salons and therapists to easily set up a fully functional individual business website in a few clicks.

An exciting new feature of MySite is AI-Powered Blogging, a function that helps business owners create, refine and share professional content easily. Whether promoting products, sharing expertise, or engaging with clientele, this feature simplifies the process of creating content while enhancing SEO and brand authority. Designed for beauty business owners who are looking to strengthen their online presence and attract more clients through high-quality blog content, the MySite Blogging feature is available globally through the Vagaro platform. The functionality is continuously updated to enhance features such as SEO tools, customisable templates, and integration with Vagaro’s management tools.

How does it work?

The AI-powered writing assistant makes blogging effortless by generating industryspecific content based on just a few inputs. It can draft full posts, rephrase text, and adjust the tone and style to fit the brand. Additional features like customisable hero images, tags, categories, and scheduled publishing further streamline the content creation process and boost engagement.

Regular blogging improves search engine optimisation (SEO), client trust, and brand visibility, helping salons to attract more clients organically. With AI-assisted writing, salon owners can publish professional, engaging content without spending hours drafting posts, allowing them to focus on running their business while staying connected with their audience.

For more information, visit vagaro.com/en-gb/pro