Cut the COST | Pocketmags.com

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Cut the COST

Managing expenditures is a tough part of running a beauty business, but there are easy ways to save money. The team at Fresha explains how...

With increasing prices, inflationary pressures, and rising energy costs, handling your outgoings is vital for your hair, beauty or wellness business to survive and flourish, while minimising the need to pass on increases to your clients.

But, with so much to be economically concerned about, there’s a simple way to save money, grow your business, and protect it against lost income – Fresha.

“Paying subscription fees for salon software is not necessary,” says Fresha chief executive and founder William Zeqiri. “Fresha is 100% subscription-free and it gives beauty and spa businesses a wide range of free-to-use features. Now’s the time to make subscription fees a thing of the past.”

With over 60,000 partners and 200,000 professionals using Fresha, the platform has already processed 450 million appointments via its consumer-facing website and app. From appointment bookings and calendar management to automated and blast marketing campaigns, rewarding client loyalty and protecting incomes with no-show and late cancellation policies, and the new deposits feature, Fresha offers comprehensive salon software, and it’s 100% subscription-free.

The Fresha Store e-commerce feature is also transforming the retail experience for salons and spas that have yet to prosper from online retail opportunities, and with calendar syncing and low stock notifications among its latest features, Fresha has everything your business needs to run efficiently and maximise revenue potential.

“We’ve introduced new and innovative features, making Fresha even more integral to the running of beauty and wellness businesses,” says co-founder Nick Miller.

“By charging just 1.29% + 20p for each transaction when using Fresha Payments to take payments, our partners only pay as they generate and receive income from services and product sales. This enables us to provide the software for free with some optional premium features.”

For more information about how to achieve complete business efficiency, promote your services, run marketing campaigns, retail online, and protect your business against no-shows and late cancellations, visit fresha.com/for-business

This article appears in June 2022

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June 2022
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