Business Trends
Insider spa
As UK spa operators work hard to bounce back from the Covid-19 pandemic, it’s going to take some time for things to get back to how they were. Although saunas and steam rooms in England can now be used (the Government guidance changed on October 1), not being able to operate your thermal facilities until this date has taken its toll on your finances – with 87% unable to cover their outgoings, such as rent, overheads and staff costs, while the restrictions were in place.
Unfortunately, more than two thirds of you (67%) have also had to make redundancies, leaving your remaining team to adjust to this “new normal” in spa. Keeping your staff motivated during this time of uncertainty can be challenging, which is why we spoke to the professionals about how to communicate and incentivise different personality types in your team. Find out what they said on page 62.
On the spot
Which interior design trend do you think works best in a spa environment?
1. Neutrals (27%)
2. Contemporary luxury (21%)
3. Embracing nature (20%)
4. Sustainable design (19%)
Miss Selfridge
13%
earned enough to cover their outgoings while the sauna and steam room restrictions were in force
67
%
have had to make redundancies due to Covid-19
September 2020 in numbers
HOW DID TREATMENT BUSINESS IN SEPTEMBER 2020 COMPARE WITH SEPTEMBER 2019?
20% BETTER
7 % SAME
73 % WORSE
AVERAGE TREATMENT ROOM OCCUPANCY
50 %
HOW DID RETAIL BUSINESS IN SEPTEMBER 2020 COMPARE WITH SEPTEMBER 2019?
7% BETTER
27% SAME
66% WORSE