Professional Beauty
Professional Beauty

Professional Beauty - November 2020

At the heart of the Spa and Salon business

Professional Beauty November 2020 Articles

Editor’s Comment
With constant curveballs being thrown our way during
New financial support available to salons and spas as
We take a look inside PB’s digital world
What are your therapists’ communication types?
“Within the hair and beauty industry, you will mostly have open socialisers, reserved relators or direct directors as communication types,” says Etheridge. “We don’t get born as a reserved or indirect communicator; however, we can move around these circles with age and life experience,” she says. Here is her guide for recognising the different personality types in your team and how to get the best out of them in the salon
Lockdown love
Alex Smith, owner of The Treatment Rooms in
Insider beauty
Our exclusive monthly benchmarking stats for each sector of the market
Insider spa
As UK spa operators work hard to bounce
Insider nails
Business Trends
Natural choice
Promotional Feature
Open forum
With the world changing so fast now, willingness to openly share advice and challenges within the beauty industry has never been more important, writes Hellen Ward
Ask the experts
Our beauty experts answer an array of questions about every aspect of running a successful salon or spa business
New year, new software
With the new year around the corner, it’s time to think about your business resolutions. Find out how switching to Beu software could boost your profits
Talking to... Nichola Joss
The celebrity facialist talks to Amanda Pauley about overcoming Covid-19’s impact on business, her plans to launch a training school and why changes need to be made to the beauty curriculum
Money matters
NHBF’s Tina Beaumont-Goddard explains the rules around the Government’s new financial support measures for salons and self-employed therapists
Eye opening
From how to get the most from your glue, to correct cleansing and drying, lash expert Rebecca Hood shares her extension troubleshooting tips with Eleanor Vousden
Get stuck in
Perfect your application with these innovative eyelash extension adhesives
Go team
As beauty therapists adjust to the new normal, Eleanor Vousden explores how you can motivate staff and get the best out of your team members
Better business
During these unprecedented times, it’s vital that you get the most out of supplier relationships to help your business stay afloat. Salon coach Phil Jackson reveals five ways to improve your product partnerships
Revive and renew
Help clients put their best foot forward – with a peeling pedi and new CBD face treatment
Start afresh
Long-lasting polishes and new make-up formulations take centre stage, while skincare gets a technology boost
Waxing hygiene
Australian Bodycare UK’s head of education Jess Kilby reveals her tips for delivering safe wax treatments during the Covid-19 pandemic