Professional Beauty London will host a world-class education programme on March 29-30, with plenty for salons, spas and mobile techs

Want to take your business to the next level this year? Advance your skills at Professional Beauty London with our standout education line-up. Taking place at ExCel London on March 29-30, the show will host experts from across the industry, giving educational talks across our four seminar programmes, two live stages, Salon and Spa Connect networking session, Education Forum and more. Here’s what we have in store…

LIVE STAGES AND SEMINARS

Business Skills programme - Speakers will deliver advice on everything from recruiting and retaining millennial and generation Z talent to improving your salon’s retail-to-treatment revenue ratio. Don’t miss beauty business expert Liz McKeon’s session on “The fast track to earning more money in your salon”, taking place on Sunday, March 29, at 12pm.

Digital Skills programme - Learn how to monetise your salon through social media platforms and get to grips with the metrics that come with them. Nails by Annabel trainer Charli Jepson will explain how you can build your business through Instagram on Sunday, March 29, at 12pm.

“How to” programme - Swot up on the latest treatment trends and techniques, from perfecting your intimate waxing skills to speedy nail art designs for busy salons. Spa industry leader Beata Aleksandrowicz will talk about “A positive approach to ageing” on Sunday, March 29, at 11am.

Nail Skills programme - This one-day programme has been designed with nail techs in mind. Hot topics include the nail art trends set to dominate this year and how to customise nail forms for all types of enhancements, a talk which will be given by award-winning tech Katie Barnes on Monday, March 30, at 11am.

Lashes, Brows & Make-Up Live Stage - Both amateur and seasoned MUAs can benefit from the demos on this stage. From creating make-up looks for mature brides to how to carry out a brow lamination treatment, with Lash Perfect’s Corinne Morley hosting the latter session on Monday, March 30, at 1pm.

Advanced Treatments Live Stage - An informative programme aimed at advanced therapists who want to continue to upskill. The agenda will include a session by Andrew Hansford, Fillmed lead skin quality expert and trainer, on combination therapies relating to mesotherapy, taking place on Sunday, March 29, at 11am.

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SALON AND SPA CONNECT

The networking forum for salon and spa owners will return this year with an even greater focus on the issues that matter to you. This is your chance to discuss business challenges with likeminded owners in an informal setting, share solutions and be part of a supportive community. Discussions will be divided into individual tables which will be hosted by experienced industry leaders.

Tickets costs £25 (inc VAT). Book now at professionalbeauty.co.uk/London

EDUCATION FORUM

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The aim of the Education Forum is simple - to raise industry standards and prepare the next generation of therapists to meet the needs of the ever-evolving beauty sector. The one-day programme will take place on Monday, March 30, and will connect college heads with top employers to discuss how to better train students entering the sector.

A full day ticket costs £10: see the full programme and book at professionalbeauty.co.uk/ educationforum

IMF

The International Manufacturers & Distributors Forum (IMF) is back with hard-hitting content, international pavilions and unrivalled networking opportunities. The two-day conference provides in-depth insights into the global beauty industry and gives brand owners, distributors and retailers the chance to learn practical business solutions and make valuable contacts.

A one-day ticket costs £145+VAT, two-day ticket £195+VAT. Book at professionalbeauty.co.uk/ imfprogramme

NEW FOR 2020

• Funding Your Future - one-day event (Monday, March 30) for trailblazing brands or spas looking for funding options for their business, covering routes such as crowd funding, angel investments and private equity. Tickets cost £295. Book now at professionalbeauty.co.uk/funding

• Cosmetics, Ingredients and Packaging International - one-day conference (Monday, March 30) for entrepreneurs looking to launch their own beauty brand, covering the best routes to market, common pitfalls and latest trends in cosmetic regulations. Tickets cost £145.

Book now at professionalbeauty.co.uk/cipi