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Insider nails

The month in numbers

HOW DID TREATMENT BUSINESS IN FEBRUARY 2017 COMPARE WITH FEBRUARY 2016?

35 % BETTER

57 % SAME

8 %WORSE

22 NAIL TREATMENTS PERFORMED ON AVERAGE PER WEEK

HOW DID RETAIL BUSINESS IN FEBRUARY 2017 COMPARE WITH FEBRUARY 2016?

12 % BETTER

75 % SAME

13 %WORSE

FEBRUARY 2017

Techs up and down the country have reported business as just OK this month, with manicure, pedicure and retail sales on a par with February last year. French polish is the most popular nail style with your bridal clients, while nude is the most sought-after colour, and OPI’s Nail Envy is your favourite treatment for customers suffering with splitting nails.

In the UV-versus-LED lamp debate, LED has come out on top with 71% using it when carrying out a gel-polish mani. Don’t forget to find out whose skills and talent stood out at the International Nail Championships 2017, which took place at Professional Beauty London in February, on page 80.

On the spot

71% USE AN LED RATHER THAN UV LAMP FOR GEL POLISH

WHICH PRODUCT IS BEST FOR TREATING CLIENTS WITH SPLITTING NAILS?

1. OPI Nail Envy

2. Jessica Fusion

3. CND Solar Oil

4. Nailtiques Formula 2

WHICH PRODUCT IS BEST FOR TREATING CLIENTS WITH SPLITTING NAILS?

1. OPI Nail Envy

2. Jessica Fusion

3. CND Solar Oil

4. Nailtiques Formula 2

METHODOLOGY Insider is compiled from a monthly telephone survey of spas and beauty salons. The survey is conducted by us, exclusively for you. The people who participated represent a crosssection of the industry from high-end spas to high-street salons. They were polled by phone from March 1–6, regarding business for the month to February 28. Nail business for the Insider Nails page was calculated from data provided by spas and salons that offer nail services among other treatments. The figures given represent the average score for each answer. Brands are ranked when mentioned by several respondents. Those listed at the top received the highest number of mentions. Thank you to everyone who participated in this month’s survey.

This article appears in Professional Beauty April 2017

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Professional Beauty April 2017
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