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EDITOR’S COMMENT

It’s been a time of huge change for the country, with both a new Prime Minister and a new monarch within a matter of days. As the nation remembers the life and achievements of The Queen, attention is also now turning to the early promises of new PM Liz Truss, in particular her plans for tackling the exponential rise in the cost of living, and indeed of doing business.

The beauty associations have been quick to call for support for our sector, specifically for a small business energy price cap, plus grants to support in the face of rising costs. See page 11 for the full list of requests.

The associations cite the huge impact that beauty salons have on keeping our high streets alive as one of the key reasons support is needed, and that impact is borne out in new figures this month that demonstrate that beauty and nail salons are both among the top five types of business leading growth in town centres. Find out more in our story on page 12.

While beauty salons may be on the rise, there’s no denying that a growing proportion of those are homebased businesses. This month we take a closer look at the particular challenges and opportunities that come with setting up on your own in our lead interview with Emily Scullion, whose salon The Brick House Beauty picked up our Mobile/Home-based Beauty Business of the Year award earlier this year. From achieving a work-life balance to how to maintain professional respect from clients, she shares her advice on page 49.

With autumn in full swing, we also look ahead to Christmas this month with a first look at the pro brand gift sets, as well as tips from the experts on how to maximise your bookings and retail sales, including when to place orders for stock and the added extras that will help you land a seasonal sale. Check out the guide from page 78.

Editor

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This article appears in October 2022

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This article appears in...
October 2022
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EDITOR’S COMMENT
It’s been a time of huge change for
NEWS
Beauty associations call on new Prime Minister for
PROFESSIONALBEAUTY.CO.UK
We take a look inside PB’s digital world
INSIDER BEAUTY
Our exclusive monthly benchmarking stats for each sector of the market
INSIDER SPA
Like beauty salons, spas are also feeling the impact of the cost-of-living crisis
INSIDER NAILS
Continuous learning and development are crucial to longevity in the beauty industry
MY SPA wish list
Sometimes it can be hard to find salon products and spa solutions that fit your exact needs. Hellen Ward asks, do we need to improve communication with suppliers?
ASK THE Experts
Our beauty experts answer your questions about every aspect of running a salon or spa business
ARE YOU CHARGING your worth?
When you get your prices right, everything else falls into place. Melanie Wallace, UK marketing manager at Timely Business Management Software, explains how
Talking to… EMILY SCULLION
The winner of PB’s Mobile/Home-Based Salon of the Year tells Lollie Hancock about the pros and cons of being home based, and how she’s mentoring the next generation of beauty business owners
Energy SAVERS
With costs rising, it’s never been more important to look at ways to save energy in your beauty business. A smart meter could be the logical next step
THE HOME needling trend
In the second in our TikTok Truths series, Ellen Cummings looks at the rise of non-professionals doing microneedling and how beauty therapists can communicate the risks of DIY treatments to clients
Putting the aroma IN THERAPY
There are multiple ways to introduce aromatherapy into your business. Matt Taylor, brand and education manager at Eve Taylor London, explains
FIRE and ICE
With consumers looking for both nature and a wow factor in their spa visits, Lollie Hancock finds out how leading spas are updating their thermal experiences to provide both
A harmony of skin LUXURY
Introducing a luxurious facial treatment for mature skin that provides a firming effect and enhanced hydration, based on premium ingredients
SUPPORTING WORKPLACE mental health
Have you taken time out to check on your mental health? If you haven’t, you ought to - it’s good for business, says NHBF
FACIALISTS’ skin secrets
Ever wanted to ask leading facialists their best-kept secret, or their most sought-after skincare advice? Lollie Hancock has the answers
The POWER of OXYGEN
Oxygen therapy can help to boost skin hydration and cell metabolism. The team at Zemits explains how it works
SKIN solutions
IIAA has undergone a full rebrand and launched its most ambitious project to date. Ellen Cummings spoke to managing director David Alpert to find out more
BUSINESS boosters
The beauty zone at Salon International on October 8–10 will feature a stellar business education line-up, and a fleet of brands to help take your salon in a new direction
6 WAYS TO BOOST your Christmas retail
The lead up to Christmas is always a busy time for beauty businesses. With this being a prime time to push retail sales in the salon, we asked the experts for their tips on how you can adapt your marketing
ALL WRAPPED UP
A first look at the professional brands’ Christmas gift sets to help you get your seasonal buying sorted
TOGETHER for change
With more spas and salons making steps towards sustainability, Warrick Burton, who runs original eco spa Titanic in Yorkshire, shares advice on how the right brand partnerships can help
A 360° APPROACH
Professional brands continue to make strides to be more sustainable in the key areas of ingredient sourcing, packaging, recycling and operations. Ellen Cummings shares a few of the most recent initiatives
HOW TO COMBAT cyberthreats
Cybercrime can wreak financial and reputational damage on businesses, so protecting your data from hackers is crucial. Expert Mark Walling shares how to safeguard your salon
An expanding MARKET
The global non-invasive body sculpting market is expanding and high-tech devices are leading the charge
Get PERSONAL
A personalised facial launches to tackle menopause symptoms, and we try a DNA-based skin service
Know YOUR CLIENTS
You might be close to your clients but is that knowledge helping your business? The team at Beu shares some advice
HIGH ENERGY
The new launches this month include formulations to boost skin and mood
MASSAGE FOR MENTAL HEALTH
Award-winning massage therapist Hayley Snishko talks to Ellen Cummings about the role massage can play in treating mental health issues
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