1 mins
INSIDER NAILS
ORELIA LONDON
With clients spending more time on their self-care, it’s no surprise that your treatment business figures are up on last month and that appointments for pedicures have risen in popularity. As such, cracked heels have been the number-one (55%) foot care issue you’ve been treating in salon, along with broken nails (17%), ingrown toenails (10%) and split nails (7%) – all conditions which need the professional touch.
When it comes to nail art, more than two thirds of you (72%) prefer using glitter to create designs than foils, and when it comes to updating your stock, most of you do this monthly (28%) or every three months (21%) to make sure your collections stay fresh and current. If you want advice on how to take your social media profile to the next level, find out how you can become an Instafamous nail tech on page 91.
On the spot
How often do you update your nail stock?
1. Monthly (28%)
2. Every three months (21%)
3. Bi-monthly (17%)
4. Every six months (7%)
5. Every five months (3%)
72% prefer using glitter to foils in nail art designs
Which issue do you treat on clients’ feet the most?
1. Cracked heels (55%)
2. Broken nails (17%)
3. Ingrown toenails (10%)
4. Split nails (7%)
Month in numbers
17 nail treatments performed on average per week in August
METHODOLOGY Insider is compiled from a monthly survey of spas and beauty salons. The people who participated represent a cross-section of the industry and were polled by email from August 26–september 8, regarding business for the month to August 31. Nail business for the Insider Nails page was calculated from data provided by salons that offer nail services among other treatments. The figures given represent the average score for each answer. Brands are ranked when mentioned by several respondents.