Professional Beauty - September 2022

In this edition

LEARN & competePB North, on September 25–26, sees the return of live stages and competitions. Upgrade your education with industry leaders across three stages. Nail techs, get your brushes at the ready and take part in our nail competitions, with 11 categories to choose from
RETURN TO the NorthPB North is back after three years and better than ever. Discover what your favourite brands will be bringing to Manchester Central on September 25-26
WHAT IS slugging?As one of the most searched for skincare hacks on TikTok, “slugging” seems to be taking over your clients’ routines. Ellen Cummings asks the experts for their opinions on the trend
WHAT IS A “Clean Girl” MANI?Thanks to Hailey Bieber, the trend has been taking over TikTok and Instagram – but what exactly is a clean girl mani? Lollie Hancock finds out
EDITOR’S COMMENTWith focus intensifying around the safety of advanced
NEWSParliament report into body image calls for fillers
PROFESSIONALBEAUTY.CO.UKWe take a look inside PB’s digital world
INSIDER BEAUTYOur exclusive monthly benchmarking stats for each sector of the market
INSIDER SPALike the beauty salon industry, the spa
INSIDER NAILSBusiness has been strong this
Too much EXPOSUREPromoting yourself and your business on social media inevitably opens you up to criticism. Hellen Ward discusses how to handle the trolls
Talking to… GILLIAN JACKSONThe winner of PB’s Educator of the Year award talks to Ellen Cummings about the growing importance of social media in education and of forging links with industry
ASK THE ExpertsOur beauty experts answer your questions about every aspect of running a salon or spa business
Let’s talk about BLACK SKINIt’s been two years since black squares flooded Instagram and brands spoke about “listening and learning” when it came to racial injustice. Beauty writer Keeks Reid looks into how language and perception of Black skin has changed in the industry
Your guide to PURCHASING OR CHANGING SALON SOFTWAREConsidering changing the software you use in your salon - or ditching the pen and paper in favour of digital - can be daunting. The team at Beu share everything you need to know before making the decision to switch
Overcoming LIMITATIONSHow developments in radiofrequency technology can provide your clients with immediate and long-term results
THE STRATEGY PROVEN TO REDUCE no-shows & cancellationsWhat if we told you there was a tried-and-tested method to help manage no-shows? Melanie Wallace, UK marketing manager at Timely Business Management Software, explains why online deposits could be a game-changer for your small business
5 SYNERGIC ACTIONS for the perfect body treatmentA well-groomed body is synonymous with health. Discover how consistent body treatments can meet clients’ demands
NAILING Your businessAs AMA opens a second location in London’s West End, we look at how owner Ama Quashi’s experience and expertise set her salon apart - and how Fresha is helping them grow
6 EFFECTIVE WAYS to grow your businessVagaro, salon software and marketplace, shares six ways its features can help you to grow your business
BACK TO THE ClassroomAs summer holidays come to an end, the National Hair and Beauty Federation (NHBF) shares how September presents an opportunity for salon employees to develop their skills and training
4 TIPS for a STANDOUT CVA good CV is a vital part of applying for your next role. Lollie Hancock asks leading beauty recruiters what makes a candidate stand out
CUSTOM MADEPersonalised skincare is in high demand but can often be expensive and complex to achieve. New brand Lesielle aims to simplify the concept and make it accessible to the salon market.We find out how
IS YOUR FULL TEAM covered?With an increasing number of salons working with self-employed practitioners, are you fully insured if a client makes a claim? Insurance expert Rosie Barrington explains
Face IN FOCUSNoon Aesthetics’ latest launch combines mesoporation, cryo and heating functions, and we give our verdict on Laser Lipo’s Strawberry Lift
LIFE IN COLOURFresh new shades and formulations for lashes, brows and nails feature among this month’s launches
SUPPORT TO THRIVEMindful menopause coach Tracy Munro tells us how therapists can help menopausal clients to manage their physical and mental symptoms
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