Professional Beauty
Professional Beauty

Professional Beauty - December 2020

At the heart of the Spa and Salon business

Professional Beauty December 2020 Articles

Invest in RF
Invest in an eTwo system with Candela’s exclusive winter promotion: next-generation technology at your fingertips
A cracking Christmas
As salons and spas put plans in place to drive sales over Christmas and into the New Year, the team at booking specialist Beu share some tips for success
3D Aesthetics
With its new, leaner business model, 3D Aesthetics has been able to pass cost savings on to clinics and salons during this challenging period. Managing director Roy Cowley explains how
Eve Taylor
From a new client confidence initiative to a therapist support campaign, Chris Taylor, director of Eve Taylor London, explains how the skincare brand continues to serve its accounts
Celluma
Celluma’s vice president of brand management, Denise Ryan, explains how the company quickly adapted in the early days of the pandemic with new products and ongoing support
Advanced Esthetics Solutions
With new online education and a strengthened head office team, Advanced Esthetics Solutions is showing 360º support for its partners, explains managing director Douglas Sykes
CACI
Innovative treatments to protect clients and a generous Bounce Back scheme are just a few of the measures CACI has put in place to support salons and clinics during the pandemic, explains managing director Dean Nathanson
SKN Care
Helping salons with online retailing and product knowledge are just some of the ways SKN Care (exclusive UK distributor of S+ Summecosmetics) has been supporting accounts, explains strategic advisor Gustavo Cardona Chorro
Editor’s Comment
This is our last full issue of the year and I don’t
News
After a challenging year of coronavirus lockdowns up
professionalbeauty.co.uk
We take a look inside PB’s digital world
Insider beauty
Our exclusive monthly benchmarking stats for each sector of the market
Insider spa
Just before lockdown 2.0, business was picking up in
Insider nails
With coronavirus continuing to impact trading for nail
Our feel good factor
As this challenging year comes to an end, it’s time to remind our teams and our clients of the true power and impact of what we do for a living, writes Hellen Ward
Ask the experts
Our beauty experts answer an array of questions about every aspect of running a successful salon or spa business
Talking to… LIZA SMITH
The award-winning salon owner and session tech advised on the current Government guidelines and has been mentoring other professionals throughout the pandemic. She shares her advice with Eve Oxberry
In this together
It’s been a tough year for the beauty industry, but many suppliers have stepped up, with initiatives that promise to support salons and spas throughout the coronavirus pandemic, writes Amanda Pauley
Smooth operator
Exfoliating treatment dermaplaning is in demand. Amanda Pauley gives you the lowdown on the skin benefits and how it compares to microdermabrasion and peels
Smooth skills
If you’re looking to update your skills, check out some of these latest dermaplaning courses
Retail revolution
As beauty businesses navigate these challenging times, Eleanor Vousden explores how an online shop can offer a second revenue stream and futureproof your salon or spa
Top tips for setting up an online shop
The first step is to find a platform that will suit
Worth every penny
Spa director Lizzie Bath reveals how you can create packages for clients that add value instead of heavily discounting your core services
Brighten up
Help clients kick the winter blues with high-tech facials that lift, firm, tighten and nourish skin
Get set go
Get your last-minute Christmas buying all wrapped up, and check out the latest innovations for the year ahead
5-star customer service
Nergish Wadia-Austin launched PHAB Service Stars – a register of top performing beauty professionals – earlier this year. We quiz her on how to keep standards high in your salon