November’s figures show a steadier month for many nail businesses, with nearly half of techs reporting treatment levels on par with last year and a further 7% seeing improvements. While retail remains challenging, the 10% who achieved growth highlight what’s possible with curated recommendations and clear communication around product benefits.
Client experience remains a key talking point, with silent appointments dividing opinion. Most techs (53%) say it all depends on the client’s attitude, suggesting flexibility is becoming an important part of modern service. Meanwhile, 28% actively embrace the calm environment they create.
When it comes to handling “quick fix” requests, nearly half of techs prefer encouraging clients to book properly next time, helping protect schedules and service quality. Others adopt a more flexible approach, depending on the situation.
On the spot
What’s the best approach to handling clients who want a "quick fix” without booking?
1. Encourage booking next time (46%)
2. Squeeze them in if possible (25%)
3. Only allow fixes with an appointment (21%)
4. Charge a walk-in premium (8%)
What’s your opinion on silent appointments?
1. Depends on the client’s attitude (53%)
2. Love them, peace is priceless (28%)
3. Fine, but awkward (16%)
4. Rude, it’s a service industry (3%)