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Learn from the BEST

Professional Beauty London 2025 will feature an action-packed line-up of live education, networking opportunities and demonstrations of the hottest beauty treatments. Here’s what you can expect

Professional Beauty London will be jampacked with industry leaders sharing their knowledge. We will be introducing the PB Live Lounge podcast stage this year, alongside the Skin & Advanced Treatments stage, a larger revamped Trends & Techniques stage, and a Live Demo stage, all free to attend.

We also welcome back The Beauty Roundup networking event for salon owners, solo operators and educators, and the Cidesco workshops for those into holistic treatments,

The IMF Conference for manufacturers and distributors will return, providing a round-table platform for professionals to exchange ideas. Read on for a just a few of the highlights you can expect over the two days.

PB Live Lounge

Professional Beauty will bring the Pro Beauty Pod to the live stage for the first time this year. The PB Live Lounge will feature live conversations with some of the biggest names in beauty, including Dominic Skinner and Karen Betts, to provide inspiration and learnings from those at the top of their game.

Don’t miss:

• Skincare pro and social media star Caroline Hirons discussing her journey to become one of Britain’s best-known names in skin and why the time is right to launch a professional-only product and treatment brand.

• Shea Osei, the nail tech responsible for Cynthia Erivo’s Wicked-inspired red carpet nails and Elphaba’s nails in the hit movie, talks dreaming big in beauty and making it in session work.

For the full PB Live Lounge programme, visit professionalbeauty.co.uk/pblivelounge

Trends & Techniques Stage

Centred around the hottest trends in beauty, this stage will host demos of the latest cutting-edge techniques to help you get ahead of the curve and hear from those who have made it big in the industry to discover exactly how they got to where they are.

Don’t miss:

• Learn a skill – with award-winning nail artist and educator Kirsty Meakin.

Makeup masterclass – learn how to achieve the hottest makeup trends of 2025 with Mac’s global head of artistry and Glow-up judge Dominic Skinner and senior artist and educator Carly Utting.

For the full Trends and Techniques Stage programme, visit professionalbeauty.co.uk/trendstechniques

Skin & Advanced Treatments Stage

With clients seeking results-driven treatments, the Skin and Advanced Treatments live stage provides educational talks from leading beauty experts in a variety of fields including social media sensation Okikiola Emaleku, AKA The Skin Priest.

Don’t miss:

• The power of exosomes and polynucleotides with aesthetics trainer Andrew Hansford.

• From acne to ageing: supercharge your skincare results with IIAA’s Dr Gaby Prinsloo.

For the full Skin and Advanced Treatments Stage programme, visit professionalbeauty.co.uk/skinadvancedtreatments

Live demo stage

Watch live demonstrations and get hands on with workshops led by industry experts to help you perfect your techniques and provide excellent service.

Don’t miss:

• How using CBD topical products in the salon could increase your profit margin with Jacqui Taylor of Taylor’s CBD.

• Makeup masterclass with Anushka Patel, head of makeup brand Et Al.

The IMF

This year’s International Manufacturers & Distributors Forum is particularly special, celebrating its 10th anniversary of fostering collaboration and community within the beauty industry.

Engage in dynamic roundtable discussions, explore new ideas in the networking lounges, and start conversations regarding partnership opportunities with top-tier brands, distributors and manufacturers.

With expert-led panel discussions and access to key decision-makers from around the world, the International Manufacturers & Distributors Forum offers more than just education, it’s an investment in building your network and expanding your influence.

The Beauty Roundup

The Beauty Roundup is back. Meet your peers at this networking event for salon owners, clinic owners, managers and solo operators, hosted by salon owner and business coach Susan Routledge.

The Sunday business event, complete with prosecco, will be split in two with the first half of the day focusing on salon owners and the second half on solo operators. Receive an exclusive goody bag worth over £100 and entry into a prize draw to win business support from Susan Routledge.

On Monday, Routledge and Habia’s Joan Scott will bring the beauty of business and education together from 11am-1pm, with insights from powerhouses of knowledge on the future of our industry.

Cidesco Workshops

Cidesco International return with the Arts & Science of International Massage Workshop, offering educational sessions on wellness massage and nutrition over two days.

Explore the benefits of manual lymphatic drainage with leading lymphatic therapist Flavia Moralletto, learn how to conduct an advanced myofascial face lift with face massage world champion Anna Tsankova and explore the power of crystal energy massage with Blossom Kochar.

For full details of all stages and workshops, including how to reserve your place on any of the paid programmes, visit professionalbeauty.co.uk/london

This article appears in February 2025

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This article appears in...
February 2025
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Professional Beauty London 2025 will feature an action-packed line-up of live education, networking opportunities and demonstrations of the hottest beauty treatments. Here’s what you can expect
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