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Invest in you

With a fresh new line-up of speakers and topics, the live education at Professional Beauty North is not to be missed

This year, Professional Beauty North will host three action-packed live stages, a round-table salon owner discussion and networking event, and an exhibitor demo stage, offering multiple exciting opportunities for professionals to upskill and connect. Here is a taster of what you can expect.

Skin and Advanced Treatments Stage

Sponsored by:

With the show running alongside Aesthetic Medicine North, this stage will deliver industry-leading advice and demonstrations focused on the growing advanced treatments sector, from peels to needling and a deep dive into active ingredients.

Don’t miss:

Diverse and inclusive beauty: how to treat all skin tones with confidence with Antonia Burrell, skin expert, lecturer and founder of ASTA All Skin Tones Accreditation and Antonia Burrell Holistic Skincare

Skin cancer awareness and the importance of skin surveillance training with Anna McCartney, founder and chief executive of Élan Laser Clinics

Session spotlight:

Rethinking your approach to skin: how to optimise the skin barrier for sustainable results

Skin Professionals UK was created as a private Facebook community in January 2022 with the vision to empower beauty therapists to deepen their knowledge to become trusted skin professionals. This session will be presented by its founders Maria Rylott-Byrd, a corneotherapist and owner of Solo Skin Pro clinic; Kathryn Buckley, a nutritional therapist who promotes feeding the skin with a healthy and nutritious diet; and Samantha Marshall, an educator and British Beauty Council advisor.

Don’t miss this session on Sunday, September 24, at 2.30pm.

Sessions cost £5 each to attend. For the full Skin and Advanced Treatments Stage programme, visit professionalbeauty.co.uk/northstages

Business and Digital Skills Stage

Sponsored by:

From social media skills to smart branding to growing a team, these sessions will deliver everything you need to run a successful beauty or spa business. Learn from industry leaders about how to attract more clients to your salon and increase your profits while overcoming obstacles to success.

Don’t miss:

Using digital tools to kick-start, grow and expand your business, with Farzana Masud, owner of The Glow Up Studio

Marketing and branding strategies for mobile therapy businesses, with Hayley Snishko, massage therapist and owner of Home Sanctuary

Session spotlight:

How to create social media content that converts strangers into highspending customers

Business and digital coach Kris Trinity works exclusively with aesthetic clinics, beauty salons and training academies to help them grow their businesses. In this session, he’ll cover how to master social media ads and create the right mix of content to engage current and potential clients and convert them into high spenders in your business. Catch Trinity’s session on Sunday, September 24, at 2pm.

Sessions cost £5 each to attend. For the full Business and Digital Skills Stage programme, visit professionalbeauty.co.uk/northstages

Trends and Techniques Stage

Sponsored by:

Love nails, make-up, lashes, waxing and tanning? Then this is the stage for you. This year’s line-up is packed with demos of the latest trends, trade secrets from practitioners at the top of their game and panel discussions to help you hone your skills.

Don’t miss:

Full cover tips masterclass with expert nail techs Amy Martin and Jenni Hession

How you can build a six-figure waxing business in three years, with Kerri-Ann Angus, owner of Peaches Wax Bars

Session spotlight:

2023 lash tech trends

Lash tech and trainer Olivia Jay owns eponymous lash bar Lashes by Livvy, which was founded in 2016. The Essex-based salon offers accredited lash courses and masterclasses with Livvy. She is also the ambassador for Tatti Lashes. Her stage session at the show will reveal the hottest lash trends clients are asking for this year and demonstrate how to recreate them in the salon. Catch this session on Monday, September 25, at 12pm.

Sessions cost £5 each to attend. For the full Trends and Techniques Stage programme, visit professionalbeauty.co.uk/northstages

Live Demo Stage

Head over to the Live Demo Stage to see the newest trends, techniques and products on the market in action. The stage will play host to a wide variety of brands, all demonstrating their latest products and explaining how to integrate them into your business to boost revenue in the year ahead. Visitors can check out demos from companies including Hydrafacial, Dermalogica, Aesthetics Solutions, Neauvia and many more.

The Beauty Roundup

In collaboration with business coach Susan Routledge, The Beauty Roundup comprises two half-day events - one on the morning of Sunday, September 24, and one on the morning of Monday, September 25. On the Sunday, the VIP Business Event & Prosecco Lunch, from 11am–1.30pm, will see six salon owners share their business models and the secrets of their success. Hear from Paula Clipsham, owner of Hart Spa in Kent, Clare Porter of The Fountain Beauty Therapy, Guildford, and more.

Then, on Monday, September 24, from 11am–1.30pm, educators, lecturers and salon owners can join “Business & education working together”, an education and networking lunch event featuring sessions on how to develop a pipeline of talent to meet the needs of our ever-changing industry.

Sessions cost £29 each. For the full Beauty Roundup schedule, visit professionalbeauty.co.uk/northstages

Salon Hygiene and Safety Rating Scheme launch seminar

Nail expert Marian Newman and a team of industry experts have come together to create the Salon Hygiene and Safety Rating Scheme to give consumers confidence that they are choosing a salon or professional that is skilled, qualified, insured, safe and hygienic. Read more about the scheme on page 18 and sign up to hear all the details in an exclusive launch seminar at Professional Beauty North at 2pm on Monday, September 25. Email info@thepbgroup.com to reserve your place.

For full details of all stages, conferences and workshops, see professionalbeauty.co.uk/northstages

This article appears in September 2023

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September 2023
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