Professional Beauty
Professional Beauty


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INSIDER NAILS

PRETTY LITTLE THING

With wedding season in full swing, it’s no surprise you’ve had an influx of bridal appointments, performing on average 23 manicures and pedicures per week. This year, the French manicure is reigning supreme with brides-to-be (29%), followed closely by chic nude nails (26%) or nude nails with a statement accent for a more dramatic effect (12%). Glittery talons have fallen out of favour with brides, with only 4% opting for them.

Many of you also take extra care when performing treatments on clients with eczema, with more than two thirds of you (41%) performing a patch test 24 hours before the appointment to make sure the customer doesn’t react to any products. Using a leave-on emollient for the hand massage is also a must for 11% of you. The Nail Competition at Professional Beauty London is open for entries. Find out more about the categories and the deadline on page 47.

On the spot

How do you tailor your treatments for clients who suffer with eczema?

1. Patch test 24 hours before treatment (41%)

2. Avoid using products with fragrance (39%)

3. Keep nails short to minimise damage caused by scratching (17%)

4. Use a leave-on emollient for the hand massage (11%) the nail industry’s

53% think YouTube has damaged reputation

Which look have brides been opting for the most this year?

1. French manicure (29%)

2. Nude (26%)

3. Nudes with an accent (12%)

4. Glittery tips (4%)

5. Reverse French (1%)

Month in numbers

How did nail treatment business in July 2021 compare with June 2021?

How did nail retail business in July 2021 compare with June 2021?


23% nail treatments performed on average per week in July 2021

METHODOLOGY

Insider is compiled from a monthly survey of spas and beauty salons. The people who participated represent a cross-section of the industry and were polled by email from July 29–Aug 5, regarding business for the month to July 31. Nail business for the Insider Nails page was calculated from data provided by salons that offer nail services among other treatments. The figures given represent the average score for each answer. Brands are ranked when mentioned by several respondents.

This article appears in the September 2021 Issue of Professional Beauty

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COPIED
This article appears in the September 2021 Issue of Professional Beauty