With the personal care sector knowing all too well the power of touch, it’s no surprise that the overall majority (97%) of you think massage therapy should be added to the NHS’s toolkit for social prescribing when treating mental and physical health. Half of you are also focusing on the health of your therapy team, looking to host internal, or book external, workshops which will explain techniques on how to avoid burnout during this unprecedented time.
Meanwhile, since reopening your thermal facilities, clients have been flocking back for some TLC, which is brilliant news for the spa industry. It’s no surprise that saunas have been the facility of choice for customers (42%) since reopening, while others have been using the steam room (26%), tropical showers (9%) and ice fountains (7%). This month, we caught up with Dormy House’s new spa manager Roberta Griffiths to find out how the award-winning wellness retreat is futureproofing its business on page 45.
On the spot
Which body care product are you retailing the most?
1. Cream (38%)
2. Exfoliator (17%)
3. Dry oil (12%)
4. Cellulite cream (10%)
5. Body brush (5%)
97% think massage therapy should be added to the NHS’s toolkit for social prescribing
Which business area are you looking to improve on this year?
1. Marketing (50%)
2. Finance (38%)
3. PR (23%)
4. HR/recruiting (18%)
61% offer clients the option for a silent treatment
Since reopening your thermal facilities, which have clients been using the most?
1. Sauna (42%)
2. Steam room (26%)
3. Tropical showers (9%)
4. Hamman (7%)
5. Ice fountain (7%)
50% will be hosting workshops to help prevent their therapy team from suffering with burnout