PROFESSIONALBEAUTY.CO.UK
We take a look inside PB’s digital world
Do we need to stop comparing ourselves to other professionals on social media?
@emilia_rose_beauty
“I couldn’t agree more It can really affect your confidence when you just entered the nails/ beauty industry and seeing all the aesthetically pleasing sets but that’s a result of hours and hours training and practice ❤”
@klaudianailedit: “So true❤ ”
Are you seeing a rise in cases of adult acne?
@twinoaksbeauty: “Yes, I really have – they’re often people that have struggled with their skin since mid/ late teens, many with hormonal conditions such as PCOS. Some have gone to their GPs with little help given other than Roaccutane and antibiotics, which don’t work for everyone, with the former not being a popular option for many.
“They feel helpless and lost with so many influencers showing their daily routines and naming products, many clients come to me for the first time yet they’re all using the same products they’ve seen on TikTok!
“The relief they feel and gratitude they give is overwhelming when I explain all the different factors that may be causing their acne, what things we can look into changing and implementing into their life, even before we talk products and a plan of action. They’ve never been told this stuff or had it explained how these small changes can help. I feel so, so privileged to help them on their skincare journey, which I explain is a marathon and not a sprint ”
@aga_beauty_parlour: “A holistic approach is the key to any skin conditions. Most of my clients with acne problems have a poor diet, unfortunately, but then once they make a few changes recommended by me, they see the improvement very quickly! With some help from gentle facials, proper skin care routine and a clean diet, their skin becomes glowy and beautiful ”
This month we asked you…
Which social media platform is most important for your business?
80%
Instagram
13%
Facebook
4%
TikTok
3%
Other
@toni3417: “I’m often sensitive to products containing aloe vera but I’ve never known it in any of our salon guests. I’m not sure if it’s specifically aloe vera or if it’s an ingredient often paired with it.”
Join the conversation…
Instagram: @professionalbeauty.uk
...and the team
@eveoxberry
@nailoccultist
@ellen_cummings
@erinhopeann
Facebook: /ProfessionalBeautyUK
TikTok: @professionalbeauty.uk
LinkedIn: professionalbeauty
Twitter: @pro_beauty
YouTube: 1ProBeauty