Georgie Smedley Group creates ambassador programme

The Georgie Smedley Group (formerly Nail Harmony UK) has launched a brand ambassador programme that is working with nail technicians across the UK.

The programme was created to develop relationships with influential techs in the industry, who have a following of between 1,000 and 100,000.

So far, the company has appointed Alice Sanderson, Sophie Donaldson, Grace Anthony Downs, Amy Martin, Lisa Lilley, Diana Pajeva and Emily Cording (pictured clockwise from top left).

The ambassadors will be working with various brands within the group, including Gelish, Aeropuffing, All That Jazz UK, Urban Nails UK and all other Nail Harmony systems, and will be trialling new and existing products to share their feedback, as well as creating step-by-step tutorials.