THE BIG launches | Pocketmags.com

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THE BIG launches

Professional Beauty London 2018

SKINCARE AND SPA

ANP

Advanced Nutrition Programme (ANP) will unveil its new display gallery at the show, with space for 72 single pots of supplements or a mix of different formats including boxed units.

Aromatherapy Associates

The aromatherapy brand will showcase its recent launches, including the Face Oil Collection. The brand’s Wellbeing Experts will also be talking on the Nutrition and Wellness Stage.

Babor

German skincare brand Babor will showcase new products including its Doctor Babor Lifting Cellular Collagen Booster Cream Rich, which works on wrinkles and tissue strength.

BeautyLab

BeautyLab will bring its new Discovery Kits to the show. There are four to choose from, each containing three products. Key ingredients across the range include ceramides, micro-algae, glycolic and salicylic acids, retinol and peptides. Gerrard International will also have new launches from Spongellé, including men’s buffers.

Caudalie

New to discover on the Caudalie stand will be Premier Cru The Serum, the latest addition to the anti-ageing skincare line. It contains three patented ingredients: grape-seed polyphenols, vine resveratrol and viniferine, with a high concentration of hyaluronic acid.

Cinq Mondes

French skincare brand Cinq Mondes will be at the show for the first time. Visit the stand to try the Precious Elixirs, a line of five serums made of 100% concentrated plant oils.

Codage Paris

Visit the Codage stand to find out about its range of customisable skincare and prescriptive kits. The team will be on hand to talk about its exclusive My Codage concept, where bespoke formulations are created to order for clients.

Decléor

The aromatherapy skin and body brand will bring its extensive product line, including the popular Hydra Floral White Petal collection.

Dermalogica

The salon-favourite skincare brand will be back with some exciting new products and training options.

Elemis

The brand will showcase its launches for 2018, including a vegan pre and probiotic superfood skincare range with a cleanser, day cream, night cream and oil. Biotec demonstrations will also take place and there will be exclusive show offers for new account openings.

Register for your free ticket at: professionalbeauty.co.uk/London

Environ

Be one of the first to see Environ’s new skincare device, Focus Care Skin Tech+ Electro-Sonic DF Mobile Skincare Device. The handheld machine uses low-frequency sound waves and electric current to deliver essential nutrients into the skin through tiny cavitations.

Guinot

See new launches such as Crème Hydra Summum, formulated to combat dehydration. Sister brand Mary Cohr, targeted at the spa market, will have new Age Signes Reverse Anti-Ageing Immunity Cream on show, with a cellular life concentrate and age immune cellular complex.

Katherine Daniels

The British skincare brand will launch the Anti-Ageing Deluxe Eye Treatment exclusively at the show. The 50-minute treatment features a massage to drain and firm skin around the eyes, plus a mask packed with hyaluronic acid and freeze-dried sea kelp to boost hydration.

Murad

Two new anti-ageing skincare products infused with retinol tri-active technology – fast-acting retinoid, time-released retinol and a retinol booster – will be on the Murad stand. Retinol Youth Renewal Eye Serum firms skin around the under-eye area and brightens dark circles, while Retinol Youth Renewal Night Cream works on fine lines and wrinkles.

Phyt’s

This is the French skincare brand’s first time exhibiting and to mark the occasion Phyt’s is offering 20% off all opening orders made at the show. New accounts will also get a 15% discount on its anti-ageing Panacée Cream, which is packed with edelweiss, rosemary, brown algae and aloe vera.

Phytomer

The seaweed brand will show recent innovations including its Age Optimal men’s products and its versatile Beautifying Oil for face, body and hair. Visitors can also try the brand’s recently launched Resubstance rich moisturising cream.

SBC

British beauty brand Simply Beautiful Collection (SBC) will talk about its latest launches – Collagen Ultra-Rich Cream, packed with marine collagen, hyaluronic acid and EPS seafill for dry skin; the Rosemary & Eucalyptus Foot Collection; and nourishing Arnica Body Butter.

Sothys

See the French skincare brand’s latest developments, including a big launch from last year, the Crème Jeunesse line of firming, redensifying, resurfacing and wrinkle-targeting creams.

Scentered

Distributor Gerrard International will bring its new aromatherapy brand Scentered to the show for the first time. The stand will feature balms and candles, each scented with one of the brand’s six blends – De-Stress, Sleep Well, Focus, Love, Be Happy and Escape.

Skinbrands

The aesthetics group will bring new brand UNG Cosmetics, an extensive range of make-up products from the Netherlands. Visitors can also check out cosmeceutical skincare range Priori, which combines bio-technology with antioxidants and advanced AHA.

Thalgo

Thalgo will showcase its latest treatment exclusively at the show. Inspired by the Artic and using Scandinavian heat therapy, Swedish massage and deep-tissue techniques, the 120-minute Merveille Arctique body ritual uses hot and cold to stimulate circulation and relax muscles. There will also be a complementary homecare range.

MACHINES

3D-lipo

The machine brand will launch its 3D Business Support Program at the show. With the purchase of any machine, buyers will get an enhanced business and PR support package designed to drive clients into their clinic. The brand will also be showcasing its 3D-Ultimate multi-technology device.

Advanced Esthetics Solutions

Be among the first to find out more about the Pyramid Facelift using the Divine Pro platform. Developed to offer three anti-ageing benefits in 30 minutes, it uses microneedling and tripolar radiofrequency with dynamic muscle activation.

Caci

The non-surgical machines brand will showcase its latest device, the Synergy. It delivers simultaneous microcurrent and LED skin rejuvenation as well as ultrasonic peeling, orbital microdermabrasion, and electro cellulite massager technologies.

Crystal Clear

There will be two new launches from Crystal Clear at the show. Latest machine Plasma Lift uses plasma technology to resurface and rejuvenate skin, helping to improve signs of ageing and photodamage. Also new is Quartz Spa, a collection of aromatherapy crystalinfused bath and body products.

Lynton

The machines manufacturer will be offering an exclusive part-exchange deal to visitors looking to introduce its flagship multi-application laser and IPL platform Lumina in their businesses. The medical-grade Lumina model can perform a host of treatments including hair removal and skin resurfacing.

Nouveau Skin Therapy

There will be demonstrations of both the Dermatude Meta Therapy FX50 and FX100 on stand, plus exclusive training package deals with flexible pricing structures. The dual-method treatment revitalises the skin by creating microperforations in the surface.

NAILS

Jessica

Be the first to see Jessica’s six-piece spring collection, La Vie En Rose. Inspired by the brand’s heritage in natural nail care, the cruelty-free and vegan-friendly range is made up of pastel pinks and nude tones such as Lavender Lush, peach crème Posh and pale beige Cheeky.

Louella Belle

Check out Artistic’s six-piece spring collection Mud, Sweat & Tears, made up of bright crèmes and metallic shimmers, and hot launch Putty PolyGel Nail Enchancement, a monomerfree formula for creating acrylics. The Royal Temptations spring collection from Morgan Taylor will also be showcased, with seven shades ranging from teal crème to sea foam metallic.

Nail Harmony

The distributor will showcase the latest launches from Gelish and All That Jazz, as well as covering the cost of VAT on purchases and offering 10% off all training courses. Visitors wearing a Gelish T-shirt to the show will also receive an extra 10% off purchases.

NSI

The brand will bring its Simplicité PolyDip nail dipping system, with nine pigment-rich powders in colours such as midnight-blue Regal and green glitter Irish Crème. Educators will be hosting demos and the company will also be offering 20% off all purchases and courses booked at the show.

OPI

OPI fans can be among the first to purchase the brand’s SS18 Lisbon collection. Inspired by the picturesque buildings in Portugal’s capital city, the range is made up of 11 “fashion-forward” shades, including golden rose Made it to the Seventh Hill!, lobster-red We Seafood and Eat It, and magenta No Turning Back From Pink Street.

Semilac

The Polish brand will exhibit its Thermal hybrid polish collection, which change colour in different temperatures; for example, from a deep orange to a sweet peach. The company will also offer 30% off its Beginner’s Full Starter Kit and those who spend more than £100 on stand will receive a limitededition gift.

Sweet Squared

The spring ’18 collections from CND and Lecenté glitters will be unveiled at the show and visitors can get up close and personal with the brand’s education ambassadors to see the new products in action. Tanning brand MorrocanTan will also be on stand with its latest launches.

MAKE-UP, LASHES & BROWS

Artdeco

The make-up brand will be at the show with distributor Chleo Enterprises, which will also bring Misslyn. Visit the stand to see spring/summer make-up collections from both, and a new skincare offering from Diego Dalla Palma.

The Eyelash Design Company

Both lash brands from The Eyelash Design Company will be at the show. Lash FX’s newest launch Magnetise Magnetic Lashes will be on sale, and there will be demonstrations of Lash Perfect’s Lash Lift treatment.

The Eyelash Emporium

Gravity Defying Lift (GDL) is the next big thing from The Eyelash Emporium. Find out how this popular treatment could boost your business as well as your clients’ lashes. You can also check out the company’s extension products and more.

High Definition

There will be a new treatment launch revealed on the High Definition stand at the show, with the team on hand to talk through the accompanying training. There will be offers across the brand’s other courses, plus demos of brow and make-up treatments.

Jane Iredale

The mineral make-up brand will launch its spring collection exclusively at the show and it’s the perfect opportunity to get your hands on the range before it officially goes on sale in March. There will also be demonstrations of the brand’s hero products.

KB Pro

Visitors will be talked through KB Pro’s accredited microblading and permanent cosmetics training, provided by expert Karen Betts. There will be offers on the microblading education included with Level 4 Permanent Cosmetics training and KB Pro elite artist trainers will be performing demos on stand.

Mii

The make-up brand will unveil its new Lip Display, which includes a display stand at a special introductory price, plus a selection of lip products including 16 free testers (one of each shade) and 32 retail products (two per shade).

Nouveau Lashes

The brand will be talking visitors through its latest launch, Enhance Mascara, which adds extra definition to lash extensions or lash lifts with its argan, sweet almond and safflower oil formula. Lash artists will also be demoing the brand’s popular LVL, SVS and Extend treatments.

Novalash

The lash-extensions brand will have a new launch at the show, the miniMR device for curing and drying lashes quickly without any irritation. There will also be a two-for-one offer on training for spa owners.

TANNING & WAXING

Crazy Angel

Visit the Crazy Angel stand for a free spray tan, a three for £15 mix-and-match offer across retail products and a £168 saving on the Airbrush System Elite, plus free tanning tent.

Fake Bake

Tanning expert James Harknett will be on stand to talk to visitors about the brand’s product range and application techniques. Fake Bake will also showcase new products including the Travel Survival Kit and Flawless Glow Spray Tan Solution.

Lycon

The show will be your first chance to get a hold of Lycon’s new intimate waxing Pinkini range. It includes a hybrid hot wax, which is a mix between the brand’s traditional hot wax and Lycotec modern film wax, and pre- and post-waxing lotions. All are formulated with soothing ingredients.

Sienna X

The tanning and waxing specialist will bring new launches to PB London. See its new Aura Allure Xena spray machine, which features “click and tan” technology for quick interchange of solution shades, and don’t miss its full pre and post-wax care collection.

This article appears in Professional Beauty January 2018

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This article appears in...
Professional Beauty January 2018
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