Insider beauty

The month in numbers

JANUARY 2017

Many of you reported business as just OK after the hustle and bustle of the Christmas period, with treatment and retail sales pretty much on a par with January 2016. To help entice clients in, a lot of salons have been doing January promotions on products, with foundation and brow kits your most popular make-up sellers.

The new year has also got you thinking about how you can shake up your salon’s offering, with 34% considering implementing a membership subscription. For information on how to do it, check out our feature on page 85. Updating your face and body machines is also a top priority, which is why many of you are looking at online reviews and attending trade shows to find out what’s worth the money.

On the spot

WHICH MAKE-UP PRODUCT IS MOST POPULAR WITH CLIENTS AT RETAIL?

1. Foundation

2. Brow kit

3. BB cream

4. Pressed powder

WHEN INVESTING IN A MACHINE FOR YOUR SALON, WHERE DO YOU GO FOR ADVICE?

1. Review websites

2. Trade shows

3. Industry magazines

4. Friends in the industry

34% ARE THINKING OF IMPLEMENTING A MEMBERSHIP SUBSCRIPTION