Professional Beauty
Professional Beauty

Professional Beauty - Professional Beauty October 2017

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Professional Beauty Professional Beauty October 2017 Articles

Editor’s Comment
If there’s one challenge that’s uniting the salon and
The RECRUITMENTCRISIS
With fewer therapists entering and staying in the industry, employers are reporting that recruitment is tougher than ever, but all is not lost. GEORGIA SEAGO investigates
Stock up for Christmas AT PB NORTH
THE PROFESSIONAL BEAUTY NORTH show is the perfect opportunity to stock up on Christmas gifts that clients won’t be able to resist, plus we pick up some promotional tips from the experts
Lights, camera, ACTION
Short and sweet videos that showcase your salon’s services are a great way to boost your reputation online and generate sales. AMANDA PAULEY asks the pros how to create cool video content using a smartphone or camera
Quick fixes
Thinking about launching a booking app or switching up your salon’s website? The industry’s leading software companies offer an array of services that make it as easy as possible
Skincare with anti-pollution properties sees rapid increase in sales
Skincare with anti-pollution properties sees rapid
Babtac calls for nail salons to help stamp out modern slavery practices
Babtac calls for nail salons to help stamp out modern
Espa acquired by The Hut Group
Online health & beauty retailer The Hut Group (THG)
Scientists make breakthrough in rosacea treatment
Medical scientists in the US have identified a potential
Home hair removal has led to injury for 26% of DIYers
A quarter of people who shave, wax or use scissors
Skin Health Spa and Pulse Light Clinics among top for online clinic searches
Skin Health Spa and Pulse Light Clinics among top for
E-cigarettes found to be just as damaging to skin health as tobacco
E-cigarettes found to be just as damaging to skin health
The Massage Company plots expansion with CG Funk as advisor to the board
The Massage Company plots expansion with CG Funk as
Proto-col opens first wellness clinic
Proto-col, the British skincare, nutrition and make-up
Lash Perfect develops app to help lash technicians promote their business
Lash Perfect develops app to help lash technicians
Nouveau Lashes expands training location network
To make it easier for more budding lash technicians
professional beauty.co.uk
We take a look inside PB’s digital world
What’s hoton PB ONLINE
Your one-stop shop where all the latest news, features, products and expert opinions are brought together and streamed by sector-specific channel
Out&About
Behind the scenes at all the parties, launches and events in the world of beauty and spa
Insider beauty
Our exclusive monthly benchmarking stats for each sector of the market
Insider spa
August was a good month for retail compared to last
Insider nails
Both the treatment and retail sides of your nail business
EMBRACE the retail REVOLUTION
The retail landscape is shifting, but a move away from the supermalls could spell good news for the service-focused salon market, writesHELLEN WARD
ask the EXPERTS
Our experts answer an array of questions about every aspect of running a successful salon or spa business
Rowena Bird
The co-founder of Lush tells Amanda Pauley about the challenges of transitioning from product retailer to treatment provider, and why more Lush Spas are on the cards
NAIL BITES
Techs are called into action and a Leeds salon reveals how it became Instagram famous
Time is money
Who covers the cost of training has always been a point of contention for salon owners, but you may not have considered the legalities of also paying for travel and time, explains DAVID WRIGHT
Fountain OF YOUTH
Facials that claim to turn back time using new formulations and techniques are hot this month. Plus, we rate Elemis’s latest body massage
Smooth talkers
Two new waxes, a plumping top coat and a hyaluronic serum are among the launches designed to create a smooth finish
How to make it as a…college head of beauty
Rochelle Saneria, curriculum and quality director at the London College of Beauty Therapy (LCBT), reveals how to score a top job at a beauty college
In FINALS the
The shortlist for the individual, clinic, nail and employer categories of the PROFESSIONAL BEAUTY AWARDS 2018 can now be revealed
New Season, NEW LOOK
From dewy skin matched with textured brows to vampy, snogged lips, make-up is taking a walk on the wild side for winter. We explore how to recreate the trends in salon, then take them from day to night for the party season, as well as trialling some on-trend Chrismas nail art
Winter brights
Candy-coloured eye make-up is set to be big this winter.
“No make-up” make-up
Barely-there make-up continues to grow in popularity
Blood red lip
One of the most striking looks for the Christmas season
Take your pick
We asked Bio Sculpture tech NICOLA BARLOW to create three festive nail designs to suit very different client types
tough customers
Pure Spa & Beauty founder BECKY WOODHOUSE shares her top tips for successfully dealing with client complaints
Special offer
Liverpool’s Suites Hotel & Spa launched its first signature treatment collection this year. Spa manager DEE ENGLAND shares six tips for making the process fun and successful
5 essential BUSINESS insights
Learn more about the advice and ideas you’ll get to boost your business during the Salon & Spa Owners’ Convention at Professional Beauty North
Celebrating BUSINESS success
The second annual Professional Beauty Regional Awards will take place on Sunday, October 22, recognising the best spas and salons from across the UK
A360ºapproach TO SELLING
Growing retail sales can seem like an uphill struggle. VALERIE DELFORGE suggests approaching the challenge from a new angle
On the PULSE
By opening a laser clinic next door to her beauty salon, Nicola Thompson aimed to create a one-stop shop for clients. AMANDA PAULEY discovers how this dual-offering has paid off