Editor’s CommentWe’ve all been hoping for some positive news

NewsPersonal Care finally recognised by UK Government as

professional beauty .co.ukWe take a look inside PB’s digital world

Insider beautyOur exclusive monthly benchmarking stats for each sector of the market

Insider spaThe end of 2020 was tough for the

Insider nailsMaking sure your treatments are inclusive to everyone

SOS: Save our salonsThe time has come to leave disagreements at the door and join together to campaign for a higher level of targeted support for our sector, writes Hellen Ward

Ask the expertsOur beauty experts answer an array of questions about every aspect of running a successful salon or spa business

Talking to... Finlay AndersonThe InterContinental Hotels Group’s first area spa and leisure director for UK North tells Amanda Pauley how he is streamlining protocols to turn the company’s eight northern spa sites into profitable wellness experiences

Golden hourAs we look towards spring, Eleanor Vousden talks to the UK’s tanning elite about their 2021 predictions and how to monetise these trends in salon

How to cope when a long-standing client diesThe beauty therapist-client relationship is like no other, which is why it can be difficult to process the death of a long-standing customer. Iona Relf shares her advice on navigating this emotional minefield

Better shape upFacial cupping is a non-invasive technique that’s growing in popularity due to its ability to sculpt and lift the face with no downtime. Amanda Pauley discovers how it works and why it differs to body cupping

Perfect mixIn the second instalment of our acrylic nails troubleshooting series, Colour Riot Nails founder Tinu Bello reveals how to get your liquid-to-powder ratio right every time 

5 ways to master Google AdsWant to boost your salon revenue using Google Ads? Digital marketing specialist Scott Dance reveals how to get the best results from pay-per-click advertising

Level upFrom ramped-up facials to immersive wellness services, 2021 treatments are being given a high-tech makeover

Inside outHealthy skin and bodies are at the front of clients’ minds, and the new launches include innovative nutrition products and skin ingredients delivery systems

Bounce backRenowned facialist Lisa Franklin explains how a focus on high-profit treatments and multifunctional devices could help salons recover business following the coronavirus lockdowns