Brand relaunch
Kaeso in colour
Inspired by nature and professional touch, Kaeso’s relaunch campaign brings rich colour, sculptural forms and tactile imagery
“We manage our shoots and production in-house, with the products and the professionals who use them at the centre of the creative process. We ask what experience they would want to offer their clients, then build the imagery around that. The colour, texture, warmth and connection. Our ambition is to create a Kaeso world professionals can bring into their own spaces, and an experience clients love returning to them for”
Emma O’Neil, head of beauty brands
Photography: Donna McGowan
Production: David Corner
Art direction: Emma O’Neil
Brand manager: Laura Wilson
Models: Leah Robinson-Thorpe, Nemesis Models; Aisling Dow, Colours Agency