PROFESSIONAL BEAUTY AUTUMN 2025

SET FOR success

With live demos, launches and offers across the show, here’s a taste of what the top brands will be showcasing at Professional Beauty Autumn on October 12-13 at ExCeL London

Advanced treatments

Celestic will share special offers exclusive to PB Autumn visitors, including its Micro-Needling Serum Conversion Kit (was £65, available at the show for £45) and its C-Pen III with Meso (was £597, special show price £399).

Unique Skin will bring Celluma and Circadia. Celluma’s LED light therapy devices are designed to manage acne, wound healing, anti-ageing and pain management. Circadia will showcase bestselling products from such as Vitamin A Boosting Cream, Rose-Ease Relief Cream and Emergency Eye Lift.

Dermapenworld will showcase DP Dermaceuticals’ Exo-Grow Lash & Brow – a dual-function lash and brow enhancer, infused with a hair-nourishing peptide complex that supports and rejuvenates hair from the roots. It helps to promote a look of increased density and volume thanks to the inclusion of a key peptide – myristoyl pentapeptide-17. Clinical studies have shown that it can boost lash length by over 61%.

Hypo21 is a medically registered hypochlorous solution. At the show, the brand will present the Hypo21 Purifying Skin Spray, a pH-balanced solution designed to calm, protect and repair irritated skin. It can help manage conditions such as acne, eczema, psoriasis and rosacea, reducing inflammation and supporting the skin’s natural barrier. Find out more about special show offers on the stand.

Healthxchange is a supplier of aesthetic pharmacy and medical cosmetic products, working with brands including Obagi, Allergan, Jan Marini Skin Research, Medik8 and Jane Iredale. Visit the team to find out about its latest launches and offers.

The London Institute of Aesthetics offers training from Level 2 through to Level 7, with exclusive discounts and bundle pathways available at the show. The institute aims to equip learners with the skills and confidence needed for a successful aesthetics career.

LV College provides SPMU training for microblading courses, offering regular classes, which are accredited by ABT and VTCT, in London and across nationwide venues. Class sizes are small and offer both theoretical knowledge and practical experience.

Opatra will showcase Aqua Spectra Supreme – a seven-in-one solution to address skin revitalisation, tightening, wrinkle reduction, oxygen enrichment and skin cell nutrition. With minimal downtime for clients, the system combines technology such as hydro-microdermabrasion, radiofrequency and an ultrasonic skin scrubber, and can be used on the face, neck, décolleté and hands.

PRP & Hair Restoration Expert + Shop Aesthetics will talk visitors through aesthetic training courses as well as introducing Oxygenetix, a post-procedure moisturiser and makeup that helps cover, heal, and minimise scars, plus Pharma Hermetic Anti Hair Loss Shampoo, which enhances keratin synthesis.

Sculpt Pro Aesthetics will show its advanced aesthetic devices, including Lumière Noire, a triple wavelength hair removal laser; DermaJuve Platinum, an RF microneedling device for tissue remodelling and collagen stimulation; Hydra Beauty 2, a skin rejuvenation and resurfacing system; Ultra 4D Platinum, a HIFU device for face and body; and the newly upgraded Ultra Tesla Seat, a HI-EMT pelvic floor strengthening chair. There will also be live demonstrations and exclusive PB Autumn offers.

Seoulogy brings Korean innovations to the show, including the Eclado Rejuven Amino Fiber Treatment (an advanced hydration and firming treatment) and the Flexkin Hyalstorm Peel + Laser Device – a system that combines AHA, BHA, PHA and LHA peeling with laser delivery technology. Visitors can enjoy 10% off on-site orders.

Smart Group will unveil Ultrafacial, a device for advanced skin diagnostics and treatment planning, which combines 10 technologies and is backed by over 30 peer reviews and 60 clinical studies. Visitors can also explore the brand’s hero devices including laser hair removal system Smart Diode, and RF microneedling device Skinxcell. Exclusive offers will be available on the stand.

Visitors can discover the upgraded Zemits Verstand HD Pro – a system that combines eight synergistic technologies and offers up to 25 customised treatment protocols. Visit the stand for 20% off and save up to 30% with bundles. Every order includes a free skincare set and a complimentary portable device, only at the show.

Skincare and spa

Bandi Cosmetics is a Polish family-owned company with nearly 40 years of experience. The brand’s range covers professional salon treatments and home skincare. Visit the stand for an exclusive 20% off and a complimentary set of minis.

Cellstory is a professional-grade Korean skincare treatment that offers a non-invasive alternative to traditional microneedling. It uses patented Microspear technology, which involves applying 50,000 microscopic spicules – needle-like structures derived from freshwater sponges – to the skin. These spicules create microchannels, enhancing the absorption of active ingredients and stimulating collagen production. See the brand at the show for exclusive offers.

Clochee is a Polish brand offering natural and vegan skincare in ranges including Simply Organic, Pure by Clochee, Men, Premium and Simply Nature. The brand will also showcase its new SPF 50 UV Spray, developed for effective sun protection and easy reapplication over makeup.

Cyrène is a dermatological skincare brand founded by scientist Shirin Koseoglu. The company is recognised for its encapsulated Retinal Serum range, stable Vitamin C serums and advanced suncare. At the show, Cyrène will present Diamond Retinal 10, formulated with microencapsulated retinal and a liposomal delivery system. The brand is currently seeking distributors.

Dr Med Christine Schrammek will be running a VAT-free offer on all products at the show. The brand will be showcasing hero products such as its Green Peel, Brightening Active C Serum and Blemish Balm.

Looking ahead to the festive season, Loloma Fiji will be showcasing its Mum and Baby Gift Set, which contains ultra-light virgin coconut oil designed to nourish the skin, alongside a mango-infused coconut melt for a moment of rejuvenation.

Massage World is written for professional massage and bodywork therapists, with articles on massage techniques, business information, trends and regular features from practitioners. The team also helps organise the National Massage Championships each year at the show.

Mother Sage is offering an exclusive show-only deal: with every purchase, visitors can choose a complimentary Mother Sage Body Oil or Anti-Cellulite Gel. Available only while stocks last. The brand will also be retailing hero products such as its CBD Bath Salts and CBD Body Butter.

Nama Fiji will be promoting its bestselling Gel Serum, which is formulated to deliver multi-level hydration thanks to the addition of nama – organic sea grapes sustainably harvested in Fiji. Rich in anti-inflammatory minerals and trace elements, they work to plump, calm and replenish the skin.

NCSkin offers a range of professional skincare solutions, from chemical peels such as Acne Fix and Glow Fix to serums such as Hydra Repair and Azelaic Acid, and liquid exfoliants such as Resurfacing Peel.

Oshin Organics will launch a new face care range, featuring an Aloe, Coconut & Green Tea Moisturiser, Soothing Chamomile Eye Gel, Coconut Brow Balm, Manuka Toner Serum and Rose & Neroli Face Mist. The brand’s hero product, Himalayan Hibiscus Salt Scrub, will also be on show. Visitors can enter daily giveaways at 11am and 3pm to win a £100 gift pack by following on Instagram and subscribing online.

Sunew Med+ is a Polish skincare brand known for its eye patches and face masks, with formulas inspired by Asian skincare. At the show, the brand will present the Epidermal Dissolving Face Gel, an exfoliator that smooths, brightens and clears skin, as well as Lifting Eye Patches, which contain Irish moss extract, and Overnight Eye Patches, which work with the skin’s regeneration process.

Nails, makeup, tanning and waxing

Andreia Professional offers a full nail portfolio including Gel Polish, the vegan and hypoallergenic True Pure range, and the One Builder Gel collection. The brand will showcase its core nail lines alongside a newly launched makeup range, giving visitors the chance to explore products, see the technology behind the formulas and find inspiration for salon services and retail.

Beauty Triangle International (formerly Strip Distribution) is the distributor of Lycon and Supercilium, offering luxury wax, skincare, tanning, pedicure and salon essentials. The team will share expert tips, training and flexible supply solutions designed to support start-ups through to established salons.

From cuticle oils available as droppers, pens and keyrings, cuticle balms, and refillable, scented sanitisters, Cuticleco has got you covered when it comes to nail care. At the show, the brand will offer 20% off all products.

The Cuticle Lab offers a range of gel polishes including builder, glitter and colour changing shades, but is best known for its cuticle treatments. Offering oils and butters in 70 scents, the range has something for every client.

Gelish/Morgan Taylor offers a range of professional nail formulations, from classic polish to hard gels, acrylics and Xpress Dip – along with a range of tools, nail art supplies and electronics. Check out its extensive offering on the stand, including the trending Cat Eye Magnetic Gel Polish, and the latest autumn collection, “Living Our Life”.

Glitterbels will be bringing new product launches including chrome powders, its nail varnish range and more. The brand will also have live workshops exclusive to the show (bookable via Showhub), demos happening on the stand, and the team on hand to answer any questions.

Each bundle from Harley Wax Kits includes the brand’s waxes, pre- and post-products, and salon essential accessories. With various kit options available, including with or without a Harley dual heater, you can choose the right one to suit your preferences and your clients’ needs.

HD Brows & Nouveau Lashes (in partnership with Nouveau Beauty) will be launching Browsculpt OneStep, a new formula that aims to redefine brow lamination by delivering nourished, sleek brows in one step – cutting treatment time by 22%. Visitors can also access 30% off foundation training, 50% off when booking three or more courses, £60 show-exclusive mini kits (saving over 30%) and five-for-four offers on retail.

Italwax – Wax Store is introducing Help Line, a collection of pre- and post-wax treatments for salon and home use, featuring powder textures such as Enzymatic Peeling Powder for exfoliation, Anti-Sweat Powder for comfort during waxing, and Anti-Stress Powder for soothing sensitive skin, alongside the calming Help Mask. Visitors can also enjoy up to 50% off selected lines.

LGG Cosmetics is bringing a range of professional lash products to the show, including its best-selling Bomb Adhesive, Gold Edition Tweezers and Luxury Eyelash Trays. The team will also showcase its sister brand Scrub & Co UK uniforms. Visitors can take advantage of show-exclusive discounts across all products.

Maisiemay’s will launch its Luxury Eyelash Range, which has been designed to represent a lifestyle of confidence, empowerment and quality without compromise. Show offers include buy five trays and get one free, adhesives reduced to £20 (usually £25), and 20% off all training courses.

Pro Impressions will showcase its wide range of nail and beauty products, with exclusive show offers including all prices VAT-inclusive for a 20% saving compared to online. Visitors can also take advantage of the popular wax pot deal – three x 450ml pots for just £12 – alongside salon essentials and accessories.

Umia Beauty will showcase its AI-powered nail-painting robot, designed to deliver gel polish with precision, speed and consistency. Visitors can trial the system on the stand, and businesses that sign up will receive a free, unlimited supply of gel polish for one year.

of gel polish for on

Vodex will present its Salon Air Extraction Units, available as single, double or mobile systems, with flexible accessory options including LED arms and built-in Fileotrays. Visitors can claim 10% off RRP plus a year’s supply of pre-filters (limited to four packs) by visiting the stand for an exclusive discount code.

Waxperts provides waxing products alongside specialist training. Bestsellers include the Original Hot Wax, Rosie Pearl Strip Wax and Bare Face Facial Wax – in addition to aftercare products such as Calm Down and Beautiful Body Oil.

Business and supplies

ABT Insurance, part of Howden, provides membership and insurance for beauty businesses of all sizes. The team will share details of current member benefits, special offers on insurance policies and goody bags.

Jaspy is an online marketplace and community platform for salon owners and beauty professionals, with e-commerce tools, forums, podcasts and brand connections. At the show, the team will preview Jaspy Education, a feature offering access to trusted training providers. Visitors can claim one month of free Jaspy access, complimentary student and undergraduate accounts and enjoy refreshments in the Jaspy community space.

Shire Leasing offers finance options to help beauty professionals acquire machines, equipment, furniture, lighting, POS systems and software, right the way through to full premise refurbishments. The team will be available to tailor no-obligation quotes, including anything you see or wish to purchase at the event.

Studex supplies professional ear and nose piercing systems for use in salons, retail settings and piercing studios. The company provides free training with every purchase of a System 75 Ear Piercing or Medisept Nose Piercing Starter Kit, along with customer service support. Studex has more than 40 years’ experience in the piercing industry.

Timely Salon Software will have new payment features including Tap2Pay on mobile, and tipping. Visitors can access special offers, including up to five months free. Visit the team on the stand to find out more.

Visit the show’s headline sponsor Vagaro for an exclusive show offer to receive a free 30-day trial of its software, and free Mysite design services – a package valued at £550. With Vagaro’s powerful booking website builder, beauty pros can create an online presence tailored to showcase their brand, grow their online presence, and stay in sync with business updates. Visitors also have the chance to win a package worth over £1,000 - all you need to do is register for PB Autumn tickets for your chance to win a free Vagaro subscription for an a year, branding and design support, business coaching, content creation, free tickets to events and a Next Level Honours Certificate. The winner will be announced at the show, at 3pm in the Salon & Spa Owners’ Club Lounge.

Professional Beauty Autumn is taking place at Excel London across October 12-13. Register for your free ticket at professionalbeauty.co.uk/autumn