INSIDER NAILS | Pocketmags.com

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INSIDER NAILS

RIVER ISLAND

As summer creeps ever closer, pedicures are quickly moving up clients’ must-book list as they get ready to rock strappy sandals once more. As such, many of you have been looking at your pedicure menu and upskilling your techs in anticipation of the booking rush. When it comes to pedicures, the issues your techs struggle with most are dealing with ingrown toenails (32%) and speeding up their prep time (25%), while others are still trying to master the art of the acrylic pedicure (6%).

Making sure your salon is inclusive and welcomes all clients is also high on the agenda, which is why just under half of you (48%) are posting pictures to your social media accounts of nail art on every type of hand, so all clients feel represented – following in the footsteps of popular Instagram page and movement @allnailswelcome.

See who took home trophies at the PB London Nail Competition on page 80.

On the spot

Which pedicure issue do your techs struggle with most?

1. Dealing with ingrown toenails (32%)

2. Speeding up the prep time (25%)

3. Getting clients’ pedicures to last longer (6%)

4. Performing acrylic pedicures (6%)

44% are investing in eco-friendly products to help reduce their environmental impact

48% show nail art on every type of hand to show clients that their business is inclusive

Month in numbers

20 nail treatments performed on average per week in March

METHODOLOGY Insider is compiled from a monthly survey of spas and beauty salons. The people who participated represent a cross-section of the industry and were polled by email from April 6–11, regarding business for the month to March 31. Nail business for the Insider Nails page was calculated from data provided by salons that offer nail services among other treatments. The figures given represent the average score for each answer. Brands are ranked when mentioned by several respondents.

This article appears in May 2022

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This article appears in...
May 2022
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