Professional Beauty - May 2022

In this edition


EDITOR’S COMMENTIf there was one takeaway from the recent
NEWSInflation and rising energy costs: the impact on
PROFESSIONALBEAUTY.CO.UKWe take a look inside PB’s digital world
HAPPY STAFF happy lifeCreating a fun and inclusive work culture is key to combatting the “great resignation”. The team at Timely business management software explains how
Banish NO-SHOWSWith no-shows and late cancellations costing salons thousands in lost revenue every year, Fresha’s new deposits feature gives beauty businesses a new level of protection
BUILD AN ONLINE followingThe team at NHBF shares why they think beauty businesses can benefit from creating an online following and offers advice on how to get started
TONE & tightenThe new Zionic system combines active rotational massage with resistive monopolar radiofrequency. Here’s how it works
In FOCUSThe Focus Dual offers ultimate flexibility with radiofrequency microneedling. The team at Lynton explains how
ARE TOO MANY BRANDS IN THE INDUSTRY woke-washing?With research revealing that more than half of consumers are uneasy about beauty brands promoting social issues, Amanda Pauley explores whether brands are now becoming “too woke”
INSIDER BEAUTYOur exclusive monthly benchmarking stats for each sector of the market
INSIDER SPAF&F With searches for at-home wellness tools having
INSIDER NAILSRIVER ISLAND As summer creeps ever closer, pedicures
FEELINGS firstCreating loyalty is all about evoking emotion around why clients need your services and products. Hellen Ward explains how
ASK THE ExpertsOur beauty experts answer your questions about every aspect of running a salon or spa business
Talking to… ALICE SAGNIER & BRIDGET HEALYThe co-founders of EverySkin clinics talk to Lollie Hancock about creating career paths for their employees, how they’ve grown so quickly, and why they’re on a mission to make beauty treatments inclusive
Leading LIGHTSThe shortlist for the Professional Beauty Awards 2022 can now be revealed. Here’s who made the cut
INTIMATE waxingMake sure your clients feel comfortable and confident on your couch with our expert advice on how to offer a pleasant, professional and problem-free intimate wax, writes Melanie Macleod
THE WAXING KITGet prepped for the perfect intimate wax with some of the best specialist pro products
Show of STRENGTHProfessional Beauty London returned to ExCeL on April 3–4, bringing professional trade visitors together with some of the biggest brands in the beauty industry. For the first time, PB London was a hybrid event, with an additional online day on April 5
MAKE-UP maestrosMUAs battled it out to be crowned winners at Professional Beauty London’s Make-Up Competition 2022. Find out who brushed off the rest of the competition
WINNER takes it allNine nail techs won top prizes at Professional Beauty London’s Nail Competition 2022, with categories including press-ons, UV gel-polish, salon enhancements and nail art
STRONGER togetherThe global spa industry came together at the World Spa & Wellness London Convention to share ideas and discuss the sector’s opportunities for growth. Here are the highlights
SHINING spasThe World Spa & Wellness Awards champions incredible spa businesses and professionals from across the globe. Here’s who won the 2022 awards
The PERFECT partnerSpas and salons are increasingly partnering with external fitness practitioners to offer 360-degree wellness without a large space or high cost. Penny Weston explains how to make it work
Spotlight on... VITAMIN FThis humble essential fatty acid is crucial in maintaining a healthy skin barrier and calming any nasty inflammation. Amanda Pauley delves into the science behind this powerful anti-inflammatory
in the MIXTreatment launches this month combine advanced technologies with holistic techniques to offer the full package, and we trial an innovative new facial
READY TO GLOWThe latest launches include products to give clients a healthy glow by plumping, bronzing or boosting collagen production
A WELL WORLDPaul Gerrard, Happy Paul founder, Gerrard International director and Global Wellness Day ambassador, shares the importance of the day, and how your business can get involved
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