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Insider nails

CND Prismatic

For nail techs, it’s increasingly important to protect work so it can’t be used or duplicated by somebody else. There’s an array of apps out there that will let you watermark your nail art images and you told us your favourites are Watermark X, InstaMark, Watermark Photo, Photomarks, My Watermarks, Salt and iStamp. Turn to page 98 to find out how to make a better profit from your nail art.

Making sure clients feel like they’re getting a truly relaxing experience in your business is top priority, which is why many of you have added luxurious extras to your premium pedicure treatments. A leg and foot exfoliation and massage is your most popular add-on (44%), but clients are also loving the addition of thermal boots (15%) to warm cold feet and increase product penetration; application of a hydrating foot mask (9%); and a glass of champagne (7%).

On the spot

Which apps do you use to watermark photos of your nail work?

1. Watermark X

2. InstaMark

3. Watermark Photo

4. Photomarks

47% encourage clients to detox their nails between gel-polish appointments

Which extra touches do you offer in your premium pedicure services?

1. Leg and foot exfoliation and massage

2. Thermal boots

3. Nail art

4. Foot mask

METHODOLOGY Insider is compiled from a monthly survey of spas and beauty salons. The people who participated represent a crosssection of the industry and were polled by email from May 31 to June 10, regarding business for the month to May 31. Nail business for the Insider Nails page was calculated from data provided by spas and salons that offer nail services among other treatments. The figures given represent the average score for each answer. Brands are ranked when mentioned by several respondents.

This article appears in July 2019

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July 2019
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Editor’s Comment
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