Insider nails | Pocketmags.com

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Insider nails

Orly for Sadie Williams SS19

Making sure your techs’ skills are up to scratch is of the utmost importance, which is why more than a third of you (35%) perform in-house refresher courses annually. A key issue for your techs is making sure embellishments such as crystals and gems are placed securely, with many citing flexible gel as the best method (35%). Other rated techniques include using a strong top coat (28%) and powerful nail glue (27%).

Nail art is still one of your most popular services, with 29% of salons and spas we questioned now offering 3D elements. With spring nearly upon us, get a first look at the hottest collections launching from the pro brands on page 82, and check out what Sally Salon Services is predicting will be the season’s key looks on page 98, from colour block art to pretty nudes.

On the spot

How often do your nail techs undergo refresher training in-house?

1. Annually

2. Every 18 months

3. Every six months

29% offer 3D nail art

Which method works best for applying nail embellishments?

1. Flexible gel

2. Top coat

3. Nail glue

METHODOLOGY Insider is compiled from a monthly survey of spas and beauty salons. The people who participated represent a cross-section of the industry and were polled by email from January 31 to February 8, regarding business for the month to January 31. Nail business for the Insider Nails page was calculated from data provided by spas and salons that offer nail services among other treatments. The figures given represent the average score for each answer. Brands are ranked when mentioned by several respondents.

January 2019 in numbers

HOW DID TREATMENT BUSINESS IN JANUARY 2019 COMPARE WITH JANUARY 2018?

32% BETTER

47% SAME

21% WORSE

NAIL TREATMENTS PERFORMED ON AVERAGE PER WEEK 26

HOW DID RETAIL BUSINESS IN JANUARY 2019 COMPARE WITH JANUARY 2018?

This article appears in March 2019

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March 2019
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March 2019
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