Insider beauty

With a report by market analyst Mintel revealing that 33% of Brits now take a vitamin D supplement daily, the inside-out beauty trend is showing no signs of slowing down. Many of you already retail supplements to your clients as part of a 360-degree approach to wellness, with collagen and vitamins A, D and E being the most popular ones you sell.

Meanwhile, with holistic therapies making their return to the mainstream – check out our feature on page 116 – nearly half of you (45%) are considering introducing relexology to your menu, while 17% want to invest in acupuncture, 9% reiki and 8% crystal healing. Making sure your salon is welcoming to all is also high on your agenda, with nearly a third (31%) of you making adjustments to make your business dementia-friendly.

On the spot

Which alternative/holistic therapy would you like to offer in your salon?

1. Reflexology

2. Acupuncture

3. Reiki

4. Crystal healing

31% have a dementia-friendly salon

Which type of supplement do you retail to clients the most?

1. Collagen

2. Vitamin A

3. Vitamin D

4. Vitamin E

January 2019 in numbers

HOW DID TREATMENT BUSINESS IN JANUARY 2019 COMPARE WITH JANUARY 2018?

43% BETTER

40% SAME

17% WORSE

AVERAGE TREATMENT ROOM OCCUPANCY 52%

HOW DID RETAIL BUSINESS IN JANUARY 2019 COMPARE WITH JANUARY 2018?

Take part in our Insider feature

Want to have your say on the beauty industry? Take part in our Insider feature and you’ll be rewarded with a £20 voucher to spend at the next Professional Beauty show you attend. Sign up at: professionalbeauty.co.uk/insider