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Insider beauty

Our exclusive monthly benchmarking stats for each sector of the market

Recruiting and retaining the best therapists out there has been top of your agenda this month, which is why so many of you have been developing employment strategies that focus on the positives of your company culture as much as the salary.

When creating a new job description, 38% of you now list the extra beneits employees get when they join, such as lexible working hours, access to healthcare or subsidised travel, while 30% explain the array of career paths available and 18% the company’s goals and ethos. For more tips on retaining therapists who have itchy feet, turn to page 111.

Meanwhile, keeping your team mentally and physically healthy is also on your mind, which is why almost half of you now get your therapists to perform exercises daily in salon to help prevent RSI and lower back pain.

On the spot

What do you think is the most important thing to include on a job description other than salary and responsibilities?

1. Benefits (such as flexible hours, healthcare, travel)

2. Career growth

3. Company goals and ethos

4. Information on company culture

44% encourage therapists to perform daily exercises in salon to help prevent RSI

Which homecare product do you sell the most of to spray-tanning clients post-treatment?

1. Exfoliator

2. Tan-extending body lotion

3. Body oil with tan-enhancing shimmer

4. Tan remover

Take part in our Insider feature

Want to have your say on the beauty industry? Take part in our Insider feature and you’ll be rewarded with a £20 voucher to spend at the next Professional Beauty show you attend. Sign up at: professionalbeauty.co.uk/insider

December 2018 in numbers

HOW DID TREATMENT BUSINESS IN DECEMBER 2018 COMPARE WITH DECEMBER 2017?

AVERAGE TREATMENT ROOM OCCUPANCY

61% HOW DID RETAIL BUSINESS IN DECEMBER 2018 COMPARE WITH DECEMBER 2017?

This article appears in PB February 2019

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This article appears in...
PB February 2019
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