Professional Beauty - Professional Beauty July 2018

In this edition


Professional Beauty July 2018
Editor’s CommentThe growing strength of social media channels has played
NewsThérapie opens first England clinic and plots 100 more
Raise YOUR profileIt’s your last chance to make your mark on the beauty, spa and aesthetics market by entering the Professional Beauty Awards 2019
professional beauty.co.ukWe take a look inside PB’s digital world
What’s hot on PB TVProfessional Beauty’s exclusive video channel offers how-to guides, business advice, treatment demos and more, helping your business stay on top of the latest trends
Out & aboutBehind the scenes at all the parties, launches and events in the world of beauty and spa
Insider beautyOur exclusive monthly benchmarking stats for each sector of the market
Respect for our IndustryAt some point, we’ve all been belittled by someone who has a more ostensibly “serious” career. HELLEN WARD explains why it’s time to call out the critics on their elitism
Ask The ExpertsOur experts answer an array of questions about every aspect of running a successful salon or spa business
Talking to… Rebecca GriffithsPB’s Therapist of the Year 2018 tells Georgia Seago about the business’s biggest challenges and why entering awards is the best way to increase your client base
Behind THE filterInstagram has elevated the make-up industry to new heights. But how has it affected freelance and salon MUAs? Georgia Seago finds out
Flawless FINISHThese professional products help create on-trend make-up looks, on and off camera.
Open FOR BusinessCarlton Professional has relaunched its training centre
GOING BespokeThis season’s salon uniform, towel and robe designs reflect the latest catwalk trends, and there are numerous ways you can bespoke them to reflect your business, discovers KATIE MIDDLEWEEK
Circle of TRUSTLast year, Professional Beauty launched its Support Our Salons (SOS) competition to encourage beauty businesses throughout the UK to support one another. AMANDA PAULEY catches up with the three winners to find out how they’ve transformed their businesses
Creating Workplace RULESWhile you needn’t include every detail in employment contracts, a set of written workplace rules can be invaluable in managing your team, writes DAVID WRIGHT
NAIL BITESLouella Belle walks in memory of its founder and we find out how a salon created a strong brand over two distinctly different locations
FACE forwardA new wave of facials has arrived, using smart technology and signature techniques to tackle HEV light and pollution damage
SUBSCRIBE FOR JUST £37 AND RECEIVE A FREE GIFT WORTH UP TO £65SUBSCRIBE FOR JUST £37 AND RECEIVE A FREE GIFT WORTH
Sunshine SAVIOURSThis month’s crop of new products protect and enhance summer skin
How to make it as a… spa directorPhil Murphy, leisure and spa director at Hoar Cross Hall in Burton Upon Trent, on the skills and experience you need to run a large spa operation
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