Inside Nails | Pocketmags.com

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Inside Nails

REBECCA RHOADES

Our latest Insider survey for the nail segment of the industry presented a varied landscape compared to the same period last year, with 29% reporting an upswing in nail treatment business while 35% faced a degree of decline.

In retail, 23% observed growth, with 46% experiencing a decrease and 31% maintaining stability.

Managing overheads is critical for running a successful business. 71% of respondents attributed significant expenses to payroll and wages, with rent or lease payments following at 57% alongside licensing and permit fees at 43%.

In a similar vein, the importance of meeting regulations was reflected by 80% of respondents adopting a regular equipment maintenance schedule, ensuring operational efficiency and client safety in the use of all nail tools.

On the spot

Which are the most significant overhead expenses or running costs in your business?

1. Payroll and employee wages (71%)

2. Rent or lease payments for salon space (57%)

3. Licensing and permit fees (43%)

4. Equipment maintenance and upgrades (40%)

5. Utility bills (29%)

6. Marketing and advertising (14%)

80% have implemented a regular equipment maintenance schedule in their salon

Which of the following nail trends have you observed as the most popular among your clients in the past year?

1. Chrome (52%)

2. Matte finish (24%)

3. Coloured French tips (19%)

4. Glitters (5%)

Month in numbers

76 nail treatments performed on average per week in November

METHODOLOGY Insider is compiled from a monthly survey of spas and beauty salons. The people who participated represent a cross-section of the industry and were polled by email and social media from December 4 to December 12, regarding business for the month to November 30. Nail business for the Insider Nails page was calculated from data provided by salons that offer nail services among other treatments. The figures given represent the average score for each answer. Brands are ranked when mentioned by several respondents.

This article appears in January 2024

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January 2024
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