Professional Beauty - August 2024

In this edition


EDITOR’S COMMENTAs treatments become ever-more personalised, longevity and biohacking
NEWSAdvances in AI, biohacking and quiet beauty among
The power of RF microneedlingWith the launch of the Level 5 RF microneedling qualification, Annalouise Kenny, founder of Skin Philosophy Training, examines how the treatment works, side effects and whether you should be offering in your clinic
PROFESSIONALBEAUTY.CO.UKWe take a look inside PB’s digital world
5 massage therapists to followFrom corporate massage therapists to wood therapy specialists, here are five therapists to follow on social to immerse you in the world of massage
Insider BeautyOur exclusive monthly benchmarking stats for each sector of the market
Insider spaJune 2024 marked a successful month
Insider nailsEngagement on social media remains
On the sceneBehind the scenes at the parties, launches and events in the world of beauty, aesthetics, spa and nails
Cancellation cultureCancellations and no-shows are costing our industry millions each year so why are we so reluctant to enforce a strict policy?, asks Hellen ward
Ask the expertsOur beauty experts answer your questions about every aspect of running a salon or spa business
Talking to… ANA PONS TALENSThe new Germaine de Capuccini general director tells Kezia Parkins about her leadership goals and taking the brand in a new direction as it celebrates its 60th anniversary
How to stand outThere’s still time to enter the Professional
Why we need to focus on longevityDr Hayley Elsmore, owner of The Courtyard Aesthetic Clinic, on the rising interest in longevity and how salons and clinics can incorporate the principles
Streamlined and sustainableSalon and spa software is evolving to meet
Sustainable studioYvette Greenway’s salon Feel Good Therapy has won
Falling for autumnNail collections for this autumn/winter season take inspiration from technology and nature with earthy crèmes and futuristic metallics
Keep your coolFrom a personalised approach to classic shades, to the latest evolution of the chrome trend, Kezia Parkins reveals the experts’ predictions for hot nail trends in the cooler autumn/winter season
Back to the futureThis autumn/winter, makeup trends draw inspiration from the past and embrace the rich colours of the season. Erin Leybourne finds out what your clients will clamour for in the colder months
Habits of THRIVING SALONSWhile some salons are thriving this year, others are really struggling. Amy Gordon outlines the habits that define each group
Lap of luxuryBSpa’s recent renovations tap into the demand for thermal experiences and holistic wellness. Ellen Cummings speaks to operations manager Esther Saccà to find out more
Every bodySome new organic therapies launch into the spa market and we try some impressive face and body treatments
BRIGHT IDEASThis month’s launches include new advances in skincare technology and fresh formulas for nail techs
DOWN TO BUSINESSMichaela Meredith, managing director of Bespoke You, with salons in Worthing and Hove, tells Erin Leybourne how she opened the first at age 21 and her advice for aspiring young salon owners
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